Digital Marketing Executive
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AI Summary
The role involves planning and executing multi-channel digital marketing campaigns to drive brand awareness and lead generation. You will be responsible for managing paid campaigns, optimizing ROI, and leading content marketing initiatives.
This is a remote position.
Position: Digital Marketing SpecialistCompany: EdTech Organization
Location: Remote
Experience: 5–7 Years
Role Overview
We are seeking a results-driven Digital Marketing professional to lead and execute marketing strategies across multiple digital channels. The candidate should have expertise in performance marketing, SEO, and content strategy.
Key Responsibilities
- Plan and execute campaigns across LinkedIn, Google Ads, and Instagram
- Develop and implement SEO & SEM strategies
- Drive brand awareness and lead generation through digital channels
- Manage and optimize paid campaigns for performance
- Lead content marketing initiatives
- Analyze campaign performance and optimize ROI
- Manage social media marketing strategies
Required Skills
- Strong knowledge of Google Ads, LinkedIn Ads, Instagram marketing
- Hands-on experience in SEO & SEM
- Expertise in content marketing & strategy
- Analytical mindset with data-driven decision-making
- Familiarity with marketing tools and analytics platforms
Qualifications
- 5–7 years of relevant experience in digital marketing
- Experience in EdTech or similar industry is a plus
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