CRM Specialist

Purpose of the Role
To build, manage, and optimize CRM systems and automations (primarily in Go High Level) that drive client results. The CRM Specialist plays a critical role in creating conversion-optimized funnels, integrating systems, and supporting the delivery of high-quality marketing services to painting company clients.

About the Role
As a CRM Specialist, you will collaborate with account management and client servicing teams to deliver high-performing CRM solutions. You will create and optimize lead funnels, automations, and workflows primarily using Go High Level, troubleshoot complex CRM issues, and document processes for team training. This is a full-time remote position aligned with US Eastern Standard Time (EST).

What You'll Do

• Collaborate with account management and client servicing teams to deliver CRM solutions
  

• Build and optimize lead funnels, nurturing sequences, and automations using Go High Level (GHL)
  

• Troubleshoot CRM issues including integrations and webhook configurations
  

• Support conversion rate optimization through CRM strategies
  

• Implement internal automation process improvements
  

• Document workflows and create screen recording videos for team training
  

• Participate in Zoom calls to align on project progress and team collaboration
  

• Ensure CRM deliverables meet client goals, deadlines, and quality standards
  

Requirements

• 3+ years of CRM experience with strong focus on Go High Level (GHL)
  

• Ability to build automations, funnels, and workflows in GHL
  

• Experience managing webhooks and third-party integrations
  

• Strong problem-solving and independent troubleshooting skills
  

• Highly organized with excellent attention to detail
  

• Strong written and verbal English communication
  

• Proactive team player comfortable in a remote-first environment
  

• Experience creating documentation and screen recordings for knowledge sharing