Creative Strategist (Meta Ads Contents)

We're The Branding People, a Malaysia-based digital marketing agency serving brands across Southeast Asia. We turn insights into strategy, strategy into creative work, and creative work into measurable impact.

We're looking for a Junior Creative Strategist who is curious about content, advertising and what makes people stop scrolling. This is a great opportunity for a fresh graduate or junior creative to develop hands-on experience across creative strategy, short-form content, scripting and Meta Ads planning — with training provided along the way.

What You'll Be Crafting

• Brainstorm engaging content ideas, hooks, storylines and creative angles for short-form videos across TikTok, Instagram Reels and Facebook.

• Develop clear scripts, storyboards and content flows that turn ideas into engaging, easy-to-produce video concepts.

• Support Meta Ads launching by planning creative assets and angles for Meta Ads launches, working closely with the team.

• Collaborate the wider marketing team to bring concepts to life, provide feedback and improve creative outputs.

• Leverage AI tools such as ChatGPT and Claude to support ideation, scripting and content planning. Training will be provided.

• Stay updated with social media trends, viral content and competitor creatives to identify new opportunities and creative approaches.

Your Superpowers

• Fresh graduates are welcome — we value potential, curiosity and willingness to learn.

• A creative mindset with a genuine interest in social media, short-form content and advertising.

• Strong communication skills in English and Mandarin.

• Able to think of different ideas, angles and approaches rather than relying on a single concept.

• A fast learner who is comfortable trying new tools, learning from feedback and adapting quickly.

• Video editing or Meta Ads experience is a strong advantage, but not required.

• Prior experience with content creation, social media, copywriting, video editing or digital marketing is a plus.

What You'll Get Here

• Freedom to Work from Anywhere
  Remote flexibility that empowers deep work and creative flow.

• Upskilling That Actually Changes You
  Workshops, coaching, and exposure to brands across SEA with real learning and real growth.

• Lucrative Pay That Reflects Value
  Competitive salary packages designed to reward excellence, not just attendance.

• Health & Wellness Support
  Benefits that keep your mind sharp and your energy sustainable.

• People Who Want You to Win
  A driven team that collaborates, questions, builds — and celebrates progress.

• Plus More — Because We're Still Growing
  We refine, improve, and innovate constantly. You grow as we grow.