Content Amplification Manager

 Posted 3 months ago
     
 $85000 - $105K per year
  
5-10 years experience
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AI Summary

This role involves leading the Content Amplification Team to manage the system for content distribution, repurposing, measurement, and improvement across various channels. Key duties include building operational rhythms, creating channel playbooks, and expanding reach through third-party publishing and advocacy programs.


We’re seeking a driven and talented Content Amplification Manager to lead the system behind how our content gets distributed, repurposed, measured, and improved across social, video, communities, and third-party publishing.

Reporting to the Director of Content, this remote role manages the Content Amplification Team, builds repeatable cross-channel playbooks, establishes operational rhythm, and collaborates closely with PMMs, Paid Media, Email, Marketing Ops, Data/Dev, and Compliance to maximize reach and measurable impact. 

This is a systems + leadership role: you’ll build the machine, run the machine, and keep making it smarter.

Key Responsibilities

  • Lead and develop the Content Amplification team, including helping to hire, onboard, and stand up our video capability
  • Build the operating rhythm for intake, prioritization, sprint planning, QA, reporting, and optimization
  • Create channel playbooks for social, video, repurposing, syndication, and thought leadership
  • Partner closely with PMMs, Paid, Email, Marketing Ops, Data/Dev, and Compliance to keep launches aligned and moving
  • Build and improve AI-assisted workflows for briefing, repurposing, QA, reporting, and distribution at scale
  • Expand reach through third-party publishing, guest posting, syndication, influencer/partner programs, and executive/employee advocacy
  • Own measurement standards, best practices, and reporting loops that turn learnings into next actions
  • Help the team find what’s working, amplify it harder, and feed those insights back into the broader content engine
  • Required to perform other duties as requested, directed, or assigned

Requirements and Qualifications

Required

  • 5+ years in content marketing, digital marketing, distribution, or amplification
  • 2+ years of people management experience, including hiring, coaching, and performance management
  • Ability to build a team, function, or workflow from scratch and know how to turn ambiguity into process
  • Understand how to operationalize AI beyond “I use it sometimes”
  • Ability to build repeatable playbooks without building a bureaucratic nightmare
  • Strong in cross-functional collaboration and can work well with creative, technical, and compliance-minded partners
  • Understand how to measure what matters and separate signal from vanity metrics
  • If working from a remote locale, can travel for required Marketing / occasional leadership or other in-person corporate events (<5%)

Preferred

  • Insurance, financial services, or other regulated-industry experience
  • Experience with video or social-first creative operations
  • Familiarity with automation tools, dashboards, APIs/webhooks, or SEO tools like Semrush and Ahrefs
  • Experience with influencer/partner distribution, syndication, or thought leadership programs

Perks

  • Health, dental, and vision plans
  • Amazing work-life balance with 4 weeks of Paid Time Off
  • 10 Paid Company Holidays with 2 floating holidays
  • 401K Programs with employer match
  • Personal assistance programs for support in a healthy personal and work life

Why Veracity?

Here at Veracity, you’ll be part of a team of trailblazers and visionaries. We’re not just revolutionizing the way people “do” insurance; we are creating a whole new paradigm. Here, you will experience a vibrant and inclusive workplace where your ideas matter! With us, you have a chance to:

  • Engage in groundbreaking projects that are reshaping the insurance landscape
  • Collaborate with a group of dedicated, like-minded professionals
  • Experience a culture that prioritizes growth and development

Compensation Range: $85k/yr - $105k/yr

We are proud to be an equal-opportunity employer. We are committed to providing equal opportunities to all qualified applicants, regardless of race, color, religion, sex, national origin, disability, or any other legally protected characteristics. 

If you need accommodation, please let us know during the interview process.

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