Chief Marketing Officer

About the role

The legal industry is going through a structural shift. Law firms are discovering they can build world-class teams without the overhead, and we're the company making that happen.

We connect law firms with skilled offshore legal talent. It's a market that's been underserved for years, and we've built something that works. Now we're looking for the person to own how we grow.

The CMO at RLS leads a team of 8 across growth marketing and creative. You'll set the strategy, own the pipeline outcomes, and build a marketing function that runs on its own. This isn't a role you grow into; it's one you take over and make yours.

What you'll do

• Own paid acquisition strategy across Google and Meta: building and optimizing the funnels that drive law firms into our pipeline
• Lead the growth marketing team day to day, covering paid media, SEO, and performance marketing
• Lead the creative team: design, video, and content production, directing output and maintaining quality standards
• Define the brand's creative direction and hold your team accountable for executing it
• Set strategy across both functions and be held directly to the pipeline and revenue outcomes
• Manage budget across channels, make allocation calls, and cut what isn't working

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What we're looking for

• Proven experience building and scaling paid acquisition in B2B or professional services
• A track record leading real marketing teams, not just agencies or freelancers
• The ability to operate across both performance and creative: comfortable reviewing a dashboard and giving feedback on a video edit in the same afternoon
• Strong creative instincts: you don't need to do the work yourself, but you know what good looks like and can articulate why
• Experience with longer sales cycles and niche audiences; you optimize for lead quality, not just volume
• Someone who moves fast, makes decisions independently, and doesn't need consensus to act

What success looks like

• Paid channels are generating a qualified pipeline consistently, not just traffic
• The creative team is producing work that reflects the brand vision and performs in the market: both, not one or the other
• CAC is tracked, understood, and improving over time
• Both teams have clear direction and are executing without bottlenecks
• The marketing function runs independently and doesn't require founders to be the weeds

This isn't for you if...

• You've only ever run one side: pure performance with no creative exposure, or pure creative with no revenue accountability
• You've never owned a budget tied to real business outcomes
• You need a lot of internal structure or hand-holding to get oriented
• You prefer a slow-moving environment

What we offer

• Fully remote position with a flexible work schedule
• Competitive base salary
• Annual performance bonus
• Anniversary loyalty bonuses
• Company-sponsored health insurance
• Generous PTO that increases with tenure (up to 30 days per year)
• Birthday PTO day
• 7 U.S. paid holidays
• 5 paid sick days per year
• Bereavement leave
• Additional unpaid personal leave available
• Home office stipend for equipment and workspace upgrades
• Computer replacement stipend
• Monthly internet allowance (increases with tenure)
• Professional development and training programs
• Education support for high performers
• A collaborative, supportive team culture where people are genuinely invested in each other's success
• A fast-moving environment where your work has real visibility and direct impact
• Clear path to growth: We promote from within and reward people who perform

How to apply?

• Hit Apply, and you'll be redirected to our application form.
• Follow all instructions carefully

How our hiring process works:

We are a fully remote company, We and our hiring process reflects that. The first stages are completely asynchronous: no surprise calls, no scheduling pressure. You'll complete a short written application and, if selected, move through an async assessment at your own pace. Candidates who advance will then be invited to schedule a live interview.

We communicate clearly at every step and respect your time throughout.