Brand Reputation, SEO & PR Manager

 Posted 3 hours ago
     
2-5 years experience
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AI Summary

The role focuses on dominating the first page of Google search results by optimizing owned properties and suppressing negative content. It also involves building a content defense system and cultivating a customer advocacy network to protect the brand's digital reputation.

We operate Christian Filipina. We have a high-7-figure annual revenue and a remote team of over 200 professionals, and we are now looking for a strategic and results-driven Online Brand Reputation Specialist to take our Brand Reputation efforts to the next level.

We have a strong remote work culture based on the following values:

  1. We prioritize achieving excellent results with urgency.
  2. We continuously learn, improve, and embrace company processes.
  3. We communicate openly and honestly.
  4. We take initiative, plan effectively, and seek approval before executing major changes. While the goal is for you to have increasing responsibility and autonomy, we expect you to start out collaborating and chalking up solid base hits and a few big wins before you can make significant decisions without owner review.

Tasks

What You Will Do:

1 Own and Dominate Page One of Google

  1. Take complete ownership of our brand's search presence, ensuring all top 10 Google results are company-owned or trusted properties
  2. Strategically claim, optimize, and maintain active profiles across high-authority platforms (LinkedIn, Medium, industry directories, review sites, etc.)
  3. Monitor and refresh content on all owned properties monthly to maintain search relevance and authority
  4. Maintain zero negative or hostile results on page one at any monthly audit.

2 Build a Content Defense System That Outranks Attacks

  1. Create and publish high-quality, SEO-optimized content designed to push down negative search results and reinforce positive brand narratives
  2. Develop relationships with journalists, industry publications, and high-authority websites to secure guest posts and press mentions
  3. During active reputation attacks, execute rapid-response content campaigns (3–5 pieces within 2–4 weeks) to suppress hostile content

3. Cultivate a Customer Defense Network

  1. Launch and grow an engaged customer community that organically advocates for the brand
  2. Post regularly in community spaces and empower happy customers to share their positive experiences publicly
  3. Coordinate with customer success teams to identify brand champions and amplify their voices

4 Stay Ahead of the Curve

  1. Research emerging trends in SEO, AI-powered search, and online reputation management
  2. Adapt strategies proactively as search algorithms, platform policies, and online behaviors evolve
  3. Bring innovative solutions and thought leadership to protect and enhance the company's digital reputation

Requirements

Qualifications:

  1. 3+ years of hands-on experience in online reputation management, SEO, or digital PR
  2. Proven track record of successfully managing brand presence in search results
  3. Proficiency with reputation monitoring tools (e.g., Google Alerts, Mention, Brand24, or similar)
  4. Crisis management experience with ability to triage and respond to threats within tight deadlines

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