Brand Manager

This is a remote position.

What You Will Do

• Own the end to end performance of our Shopify store and ensure a high converting branded customer journey
  

• Lead CRO programs including A/B testing, UX improvements, funnel analysis, and landing page experiments
  

• Oversee email and SMS strategy covering segmentation, automations, lifecycle flows, and performance reporting
  

• Develop and execute D2C brand strategy across key digital channels to grow acquisition and retention
  

• Partner closely with creative, paid media, and product teams to align brand messaging and campaign execution
  

• Translate analytics into clear insights and actionable growth recommendations
  

• Manage product launches, merchandising, promotions, and ongoing content updates on Shopify
  

• Stay up to date with Shopify best practices, apps, CRO tools, and evolving consumer trends
  

Requirements

• Bachelor's Degree graduate
  
• ​2+ years of experience in D2C ecommerce, growth, CRO, or digital brand management
  

• Excellent English communication skills, both written and verbal
  

• Open to candidates based in Türkiye only
  

• Experience in both Amazon and Shopify account management is a must
  

• Advanced hands on experience with Shopify including themes, apps, customization, and store optimization
  

• Proven CRO track record across landing pages, funnels, experimentation, and UX optimization
  

• Experience with major email and SMS platforms such as Klaviyo, Postscript, or Attentive
  

• Strong understanding of brand strategy and digital marketing tactics across the customer lifecycle
  

• Data driven decision maker comfortable improving KPIs and managing performance dashboards
  

• Skilled collaborator with the ability to manage timelines and cross functional teams in a fast moving environment.