Assoc Mgr Customer Strategy

 Posted 2 days ago
     
2-5 years experience
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AI Summary

The Associate Manager supports the development and execution of commercial growth strategies for the salty snacks portfolio by leveraging data and cross-functional collaboration. They are responsible for analyzing performance trends, creating reporting tools, and providing actionable recommendations to drive revenue and profitability.

Why Hershey:

At The Hershey Company, our culture is rooted in purpose and inspired by Milton Hershey’s enduring vision that business should create opportunity for others. Through our commitment to corporate philanthropy, we create positive impact by supporting communities, helping children thrive, and operating as a business for good. This includes our deep and long standing partnership with Milton Hershey School, where we invest in education, workforce readiness, and hands on engagement to help students succeed beyond the classroom. Supported by strategic grantmaking, product donations, cross brand collaboration, and strong employee volunteerism, Hershey offers a place to work where making a difference—locally and globally—is part of how we do business every day.

Location

Remote 

About The Hershey Company

The Hershey Company (NYSE: HSY) is an industry-leading snacks company known for making more moments of goodness through its iconic brands. With a strong portfolio across chocolate, confectionery, and salty snacks, Hershey delights consumers every day. Our beloved brands include Hershey's, Reese's, KitKat®, Dots Pretzels, Lesser Evil, Jolly Rancher, Twizzlers, Ice Breakers, and more.
At Hershey, we are committed to making a meaningful difference in the communities where we live, work, and do business. This commitment originated with our founder, Milton Hershey, and continues to shape who we are today.
Guided by our employee value proposition, Lead Today. Create Tomorrow, we empower our people to drive impact now while shaping what comes next. Our One Hershey mindset brings teams together across functions, geographies, and businesses, enabling us to operate with speed, collaboration, and shared purpose.
The Hershey Company is proud to be recognized as a top employer in the United States, reflecting our commitment to our people, culture, and purpose.

How will you fit into the big picture?

The Associate Manager, Commercial Strategy - Salty supports the development and execution of commercial growth strategies across Hershey's salty snacks portfolio. This role leverages syndicated data, marketplace insights, retailer performance metrics, and cross-functional collaboration to identify growth opportunities, support category leadership initiatives, and deliver actionable recommendations that drive revenue, share, and profitability. As a key analytical partner, this role works closely with Sales, Category Management, Marketing, Revenue Management, and other commercial teams to influence business decisions and accelerate growth.

What will you do?

 
• Analyze sales, market share, category, consumer, and retailer performance data to identify trends, risks, and growth opportunities.
• Develop actionable insights and recommendations that support annual planning, customer business reviews, and strategic growth initiatives.
• Create reporting tools, scorecards, dashboards, and presentations that translate complex data into clear business actions.
• Support assortment, pricing, promotion, shelving, and merchandising analyses to optimize commercial performance.
• Partner with Sales, Category Management, Marketing, Supply Chain, Finance, and Revenue Management teams to develop fact-based recommendations and drive business results.
• Monitor competitive activity and industry trends within the salty snacks category.
• Conduct ad hoc analyses to evaluate business performance drivers and answer strategic business questions.
• Measure the effectiveness of promotions, innovation launches, assortment changes, and customer initiatives.
• Prepare executive-ready presentations and communicate recommendations to internal and external stakeholders.

Minimum Education & Requirements

Experience:
• 3+ years of relevant experience in commercial strategy, category management, sales analytics, consumer insights, revenue management, or related disciplines.
• Strong analytical and problem-solving skills with the ability to synthesize multiple data sources into actionable business recommendations.
• Experience utilizing syndicated data, retailer point-of-sale data, consumer insights, and business performance metrics to influence decision-making.
• Advanced proficiency in Excel, PowerPoint, and data visualization tools.
• Experience with Circana/IRI, NielsenIQ, retailer data sources, or similar analytics platforms preferred.
• Excellent communication, storytelling, and stakeholder management skills.
Education:
• Bachelor's degree in Business, Marketing, Economics, Statistics, or a related field required.
 

Benefits & Perks

Benefits and Perks
At Hershey, we offer competitive pay and a comprehensive total rewards package designed to support your wellbeing, financial security, and life outside of work.
• Health & Wellbeing: Medical, dental, and vision coverage, plus wellness programs that support your physical and mental health.
• Financial Security: Competitive pay, annual incentive opportunities, and a 401(k) with company match.
• Time Off & Flexibility: Paid time off, company holidays, and flexible ways of working where applicable.
• Growth & Development: Career development programs, learning opportunities, and internal mobility.
Benefits may vary based on role, location, and eligibility.
 
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The Hershey Company is an Equal Opportunity Employer. The policy of The Hershey Company is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's race, color, gender, age, national origin, religion, citizenship status, marital status, sexual orientation, gender identity, transgender status, physical or mental disability, protected veteran status, genetic information, pregnancy, or any other categories protected by applicable federal, state or local laws.
 
The Hershey Company is an Equal Opportunity Employer - Minority/Female/Disabled/Protected Veterans.  

You may request a reasonable accommodation if you are unable or limited in your ability to use or access our online application process as a result of a disability.
You can request an accommodation via phone or email.  

To request an accommodation via phone, please call +1 877-804-1794 and leave a voicemail with your contact information.  You may also email a request for accommodation to ApplicationHelp@hersheys.com. Please be sure to include “Accommodation Needed” in the subject line. This will ensure that your email is routed to the appropriate contact who will handle your request.

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