Amazon PPC Specialist

 Posted 6 months ago
     
2-5 years experience
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AI Summary

The Amazon PPC Specialist will develop and manage PPC campaigns, perform in-depth keyword research, and continuously optimize ad performance. The role focuses on achieving and exceeding KPI targets through effective campaign management and analysis.

Title: Amazon PPC Specialist

Employment Type: Full Time - Remote with Philippine Employment Benefits

Health Care, Social Security Contribution, Paid Leave, 13-Month, etc.

Job Description

As an Amazon PPC Specialist to join our team and elevate our advertising efforts on Amazons platform. In this role, you will develop and manage PPC campaigns, perform in-depth keyword research, and continuously optimize ad performance to achieve and exceed KPI targets.

Role Overview:

We are seeking a talented Amazon PPC Specialist to join our team and elevate our advertising efforts on Amazons platform. In this role, you will develop and manage PPC campaigns, perform in-depth keyword research, and continuously optimize ad performance to achieve and exceed KPI targets.

Key Responsibilities:

  • PPC Campaign Management: Design, execute, and optimize Amazon PPC campaigns to drive traffic, boost sales, and maximize ROI.
  • Keyword Research & Market Analysis: Use tools like Helium 10 and Data Dive to identify high-performing keywords, analyze trends, and build keyword lists.
  • Performance Monitoring & Optimization: Continuously track campaigns, adjust bids, and refine ad placements for efficiency.
  • Analytics & Reporting: Use data tools to generate reports, track KPIs, and provide actionable insights.
  • Industry Compliance & Trends: Stay updated on Amazons advertising policies, algorithm changes, and best practices.
  • Cross-functional Collaboration: Align PPC strategies with marketing, sales, and product teams.
  • Competitor Analysis: Regularly analyze competitors to identify strengths, weaknesses, and new opportunities.

Required Experience:

  • Minimum 2 years of experience in Amazon PPC campaign management.
  • Proven track record of meeting KPI targets and optimizing campaign performance.

Preferred Qualifications:

  • Degree in Marketing, Business, or related field (preferred).
  • Familiarity with PPC management tools (e.g., Scale Insights, Data Dive).
  • Strong analytical skills and ability to interpret campaign performance data.
  • Deep understanding of Amazons advertising policies and algorithm updates.

Whats Not a Good Fit?

This role may not be suited for candidates who:

  • Lack of experience in Amazon PPC.
  • Are unfamiliar with Amazon PPC campaign performance metrics.

Schedule & Location Setup

Schedule: 6:00 AM to 3:00 PM (Manila, GMT+8 Time-Zone)

Work Days: Tuesday to Saturday (Manila, GMT+8 Time-Zone)

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