Plan and execute marketing activities across five distinct brands, with a primary focus on Hartsell Funeral Homes. Responsibilities include managing CRM pipelines, creating content, and optimizing lead-generation efforts to connect marketing with sales.
Lean Marketing
4 Remote Job Openings at Lean Marketing
The role focuses on executing B2B growth marketing tasks including content creation, email sequences, and social media management. It also involves managing the publishing calendar, tracking KPIs, and coordinating event logistics.
Own and optimize the entire marketing engine, focusing on traffic, conversion funnels, and pipeline contribution using HubSpot. Lead the marketing team and collaborate with sales and leadership to drive predictable revenue growth.
The Head of Marketing will own the entire marketing engine, including paid traffic strategy, conversion funnel optimization, and multi-channel campaign development. They will lead a creative team to hit KPIs, manage marketing budgets, and align content strategy with core business messaging.