The Social Media Manager will craft and execute social content across TikTok, Instagram, and Reddit while managing the brand's online community. They are also responsible for maintaining a reporting cadence to connect social performance to broader business outcomes.
Review and assess client sleep data via a web portal to modify custom sleep plans. Provide in-app support and troubleshoot sleep issues for parents of children from newborn to 5 years old.
Lead the end-to-end user acquisition strategy by balancing paid and organic channels to drive sustainable growth. Collaborate with the Growth Pod to integrate product-led growth mechanics and optimize unit economics.
Execute global paid acquisition campaigns across various channels to meet aggressive growth goals while maintaining CAC and ROAS targets. Collaborate with creative and product teams to optimize ad messaging and improve the acquisition-to-retention pipeline.
The role involves owning the strategy, execution, and evolution of Huckleberry's social presence across multiple platforms to drive growth and brand trust. Key duties include managing the content calendar, community engagement, and designing measurement frameworks to connect social performance to business outcomes.
The Engineering Manager will oversee core mobile products, ensuring reliability and high quality while translating high-level business objectives into actionable technical roadmaps. Responsibilities include owning technical health, executing strategic roadmaps, implementing bug resilience strategies, and embedding agentic AI into development workflows.
