The Marketing Designer will own day-to-day design execution for marketing requests, including landing pages, emails, and social media assets. They will also collaborate with the growth and video teams to create high-quality, performance-driven creative assets while maintaining brand consistency.
Lead the evolution of Boldin's visual identity and brand story across all touchpoints while building scalable workflows and design systems. Partner with leadership and product teams to ensure a cohesive brand experience that leverages AI-driven tools for efficiency.
Own the end-to-end paid acquisition strategy, including budget allocation, channel mix, and campaign execution across SEM and paid social. Partner with cross-functional teams to optimize landing pages, manage agency relationships, and drive performance against efficiency targets like CAC and ROAS.
The Head of Brand will define and lead the company's brand strategy, voice, and narrative to build a movement around financial confidence. They are responsible for managing multi-channel distribution systems and driving measurable brand impact through awareness, engagement, and conversion.
The Performance Marketing Lead will own the end-to-end paid user acquisition strategy, managing the budget and channel mix across platforms like SEM and paid social. They will also be responsible for campaign execution, landing page optimization, and reporting on key efficiency metrics like CAC and ROAS.
Build and maintain the registration, onboarding, and conversion flows to move visitors to paying members. Own end-to-end integrations for payment platforms, financial account aggregation, and lifecycle messaging.
