Waseem Yousaf

Senior Shopify Plus & CRO Developer with proven experience building and scaling high-converting eCommerce stores. Specialized in PDP, cart, and checkout optimization with a strong focus on increasing conversion rates, AOV, and revenue. Expert in Liquid, JavaScript, Shopify APIs, and Shopify Functions, with hands-on experience creating highperformance custom themes and Replo landing pages designed for conversion. Strong background in A/B testing, Core Web Vitals optimization, and data-driven decision-making to improve user experience and drive measurable growth. Experienced in working with cross-functional teams to execute growth strategies across multiple Shopify Plus stores.