Vidhya Mahendran

I'm a full-stack B2B marketer with 14 years of experience across digital marketing, enterprise AI SaaS, and nonprofit organizations. Over the last five years, I've specialized in product marketing execution, partnering closely with product, sales, and leadership teams to bring complex technology to market. My experience spans go-to-market strategy, product positioning and messaging, sales-led GTM execution, technical content, sales enablement, customer-facing assets, product launches, and enterprise storytelling, social media (paid and organic). I've built pitch decks, case studies, solution pages, battle cards, release communications, RFP responses, product demos, and marketing campaigns that help sales teams engage enterprise buyers and accelerate opportunities. Following a company-wide restructuring, my role was eliminated. I'm now looking for an opportunity where I can own meaningful marketing initiatives, influence go-to-market decisions, and contribute directly to business growth.