Shahin Ourian

What do you do? I am a Senior Social Analytics & Digital Strategy Lead specializing in audience intelligence, performance measurement frameworks, and high-impact content strategy. I bridge deep data analysis with creative storytelling—translating social listening, consumer trends, and platform metrics into actionable growth strategies, viral creative assets, and cross-functional reporting that drives executive decision-making. For how long? I have over 15 years of experience leading social analytics, content strategy, and digital measurement across major global brands (including Google, LinkedIn, and Red Bull Media House) and independent digital media communities. What are two things you achieved? Scaled Community & Drove Multi-Million Viral Reach: Grew the Purple & Gold digital brand to over 167,000+ followers by building data-informed content models, driving campaigns that generated 15M+ peak organic impressions and individual videos surpassing 12M views, while translating custom creative concepts into sold-out commerce runs. Optimized Global Reporting & Engagement Efficiency: Standardized enterprise-level social listening and measurement frameworks at LinkedIn, cutting reporting lead time by 30% and informing data-backed content shifts that drove a 2%–6% lift in global audience engagement. What kind of remote role do you want next? I am looking for a 100% remote Senior/Lead Manager or Director role in Social Analytics, Audience Insights, or Digital Content Strategy. I want to lead measurement strategy, community growth, and creative performance for a forward-thinking brand, tech platform, or media company where I can turn complex audience data into scalable organic growth and high-converting campaigns.