Prajwal Kumar

Good copy finds the one true thing a brand needs to say — and says it before the reader realises they’ve been moved. That’s the standard I hold my writing to, and the team I lead to, at DP Media — 20 people, 8 client accounts, 35–40 posts a week across beauty, wellness, dental, and fitness verticals. The clearest example: a Mother’s Day campaign I wrote for two clients with completely different audiences and emotional registers. Both received direct client appreciation. Both outperformed typical engagement. That outcome came from actually thinking about who was reading — not from filling a brief. My range covers captions, carousels, video scripts, long-form posts, and SEO copy — in both English and Hindi at full professional fluency. I’m looking for a role where writing is taken seriously. I think we’d know quickly if that’s a fit.