Nattanan Promtong

Digital Marketing & CRM Specialist with Product Owner experience managing GWM Thailand’s mobile app ecosystem for HAVAL H6 and HAVAL Jolion (2023–2025). Led CRM and app operations focused on customer engagement, loyalty journeys, and retention strategy through data-driven campaigns, point systems, and lifecycle communication. Collaborated cross-functionally with tech, UX/UI, and business teams to optimize user experience and support customer growth during a period where HAVAL H6 and HAVAL Jolion contributed to 12,840 cumulative vehicle sales and 10% YoY xEV growth in Thailand. Skilled in product operations, CRM strategy, user engagement analytics, stakeholder coordination, and ROI-focused digital initiatives.