Muskan Shaikh

I’m a Data Analyst specializing in retail, e-commerce, product, and education analytics. I use SQL, Power BI, and Excel to transform complex datasets into clear, decision-ready insights. My focus is on revenue, profitability, and customer behavior analysis to support business growth. I combine analytical rigor with structured storytelling to explain the why behind the numbers. Recent work includes a retail profitability analysis identifying ₹15K loss concentration and a B2B seasonality analysis across 351 clothing wholesalers, showing ₹3K–₹5K revenue declines were seasonal rather than customer churn.