Mohamed Abd el khalek

I am writing to express my interest in the Digital Marketing position at your company. With hands-on experience across Google Ads, Meta Ads, SEO, conversion tracking, CRO, and fullfunnel marketing strategy, I bring a performance-driven approach focused on generating measurable business results rather than simply increasing traffic or engagement. Throughout my career, I have worked across Egypt, Saudi Arabia, and the UAE, managing digital marketing activities for both service-based and eCommerce businesses. My experience includes developing campaign strategies, conducting audience and keyword research, building and optimizing funnels, testing creatives and landing pages, and continuously analyzing performance to improve acquisition efficiency. One of my strongest Google Ads results was a Saudi Arabia sales campaign where I managed a budget of 3,018 SAR and generated 65,831 SAR in revenue, achieving a 21.81 ROAS, 20.44% CTR, and 3.97% conversion rate. I have also achieved strong results with Meta advertising. In an education lead-generation campaign, I reduced cost per lead by 45% while increasing lead volume by 3.2× and improving conversion rate by 38%. In an eCommerce skincare campaign, I achieved a 6.4 ROAS, reduced cost per purchase by 32%, and increased revenue by 4× through retargeting, dynamic product ads, and creative testing. Beyond paid advertising, my background in SEO and marketing strategy allows me to understand the broader customer acquisition journey. I am experienced with Google Ads, Meta Ads Manager, GA4, Google Tag Manager, Looker Studio, SEMrush, Ahrefs, Microsoft Clarity, WordPress, and conversion tracking.