Luiz Lucchesi

I design products that bring clarity to complex ideas—for users and for the business. I specialize in turning complex product challenges into clear, scalable, and usable experiences. My work goes beyond UI. I operate at the intersection of product thinking, UX strategy, and execution—defining how products work, evolve, and deliver value. Over the past 6+ years, I’ve worked across early-stage and growth environments, leading projects from ambiguous briefs to shipped solutions. I focus on: • Structuring complex problems into intuitive flows and systems • Designing scalable UI systems that improve consistency and speed • Optimizing user journeys to increase engagement, conversion, and retention • Collaborating closely with product, engineering, and stakeholders to drive alignment Recently, I’ve been integrating AI into my workflow—not as a replacement, but as a tool to accelerate iteration, validate decisions, and enhance delivery. I’m particularly interested in products where design directly impacts business outcomes—whether that’s growth, monetization, or operational efficiency. 📍 Open to Product Designer / Senior Product Designer roles