Kenia Chalas-Brooklen

Strategic, results-driven Marketing Operations and Business Development Leader with 19+ years of experience delivering impactful brand growth. Experienced in creating and executing integrated marketing strategies, leading cross-functional teams, and driving customer engagement through culturally attuned campaigns. With experience across product marketing, sales enablement, dealer relations, and direct customer service, I bring a comprehensive, end-to-end perspective on driving meaningful business outcomes. Whether launching regional programs, optimizing co-op marketing strategies, or mentoring teams through change, I lead with empathy, precision, and a clear focus on outcomes. My leadership style is collaborative and motivational, and I have helped organizations achieve double- and triple-digit revenue gains through data-driven strategy and creative execution. Throughout my career, I built a strong reputation for developing successful initiatives, sales support programs, and digital marketing efforts. My leadership has extended to organizing large-scale customer events, optimizing business operations, and managing bilingual communications across diverse markets. I am passionate about cultivating inclusive leadership as a former Co-Lead for the Organization for Hispanic/Latinos for Leadership and Advancement (OLA) at Brunswick Corporation, as well as a former member of Brunswick's Women on Water (WoW). Fluent in Spanish and English, I thrive in multicultural environments, bringing both strategic vision and hands-on execution to every project. Whether launching a brand initiative or building customer loyalty, I am driven to deliver measurable results, operational efficiency, and lasting market impact.