Joy Prabhudas Ranadive

Most brands don’t have a content problem. They have a thinking problem. After 10+ years in social and brand strategy, one thing is clear: Content doesn’t fail because of execution. It fails because there’s no sharp narrative behind it. I work with brands to build: ✅Campaign-led content systems (not random posting) ✅Strong brand voice & cultural relevance ✅Social strategies that drive engagement and perception My work sits at the intersection of: Strategy × Storytelling × Consumer Insight Which means: ➡️ Less “calendar filling” ➡️ More “idea-led communication” Core areas: 🎯Social & content strategy 🎯Brand narrative & messaging 🎯ORM & perception shaping 🎯Campaign ideation Currently exploring consulting opportunities with global brands.