Idara Hampton

I write copy for health and wellness brands that people actually want to read. Last year, my campaigns generated $5.4M in revenue for a bone health supplement company — beating their stretch goal by 17%. One email about hip exercises got a 38% click rate. Another about a bone health superfood drove $20K in a single send. I've written high-converting copy for emails, landing pages, VSLs, Amazon listings, Meta ads, and product launches. The collagen product launch I worked on beat D2C sales targets by 273%. My Amazon listing optimization helped drive 38% revenue growth (over $1M monthly). My background includes several years in legal work, which means I'm fast at research, obsessive about details, and I actually read the brief before asking questions. Here's what Christine Burkson, Director of Brand Copy at Huckleberry, said after I completed a multi-touchpoint promo campaign during their busiest season: "Idara was professional, quick to onboard, and made sense of a very complicated lifecycle journey involving multiple touchpoints—all on a tight turnaround. She completed work ahead of deadline, was super receptive to feedback, and got things done without much input required." If you need copy that turns traffic into revenue, let's talk.