Casey Hardman

I'm a marketing and communications professional with 13+ years of experience building brands, leading campaigns, and producing content that actually performs. My background includes serving on a law firm leadership team, managing a $3M marketing budget, overseeing vendor and agency relationships, and driving strategy across every channel, from paid advertising to organic social to video. What makes my background a little different is the combination: I think strategically and execute creatively. I can sit in a leadership meeting discussing ROI, cost-per-lead, and campaign performance, then walk into a studio and direct, shoot, and edit a video myself. That dual capability has let me build brand presence that's both coherent and high quality, without the gap that usually exists between strategy and production. My work spans legal marketing, commercial video, brand storytelling, social media management, and digital campaigns. I've led cross-departmental initiatives involving attorneys and firm leadership, managed projects end-to-end across multiple concurrent channels, and completed formal management and leadership training through a coaching organization focused on professional services firms. A few tools I work with regularly: Video & Photography: DaVinci Resolve, Sony Mirrorless Cameras, DJI Gimbals & Drones Design: Affinity Suite, Canva, Adobe Creative Suite Marketing & Analytics: Google Analytics, Meta Business Suite, Facebook Ads Manager, Metricool, Sprout Social Project Management: Notion, Airtable, Trello AI Tools: Claude, ChatGPT Open to opportunities in marketing leadership, communications, content strategy, and media production.