Baden D'Cruz

I help founders and executives reclaim their time by managing Executive Operations and Revenue Operations, so leaders can stay focused on growth instead of admin. I handle the systems, CRM infrastructure, calendars, and pipeline work that keep a business moving — building processes that hold up as things scale, and making sure priorities never fall through the cracks. My experience spans SaaS, CAD/BIM, and enterprise software environments, working closely with founders and executive teams across UK and US time zones. Clients describe me as dependable, proactive, detail-oriented, and able to operate independently while keeping priorities on track. If you're looking for support with executive operations, CRM administration, lead generation, or project coordination, let's connect.