Ariel Cook

Strategic and detail-oriented Software Engineer with over 10 years of experience specializing in high-performance frontend architecture. Proven track record of leading complex platform migrations, including a high-stakes transition from a custom Next.js/Contentful stack to Shopify Plus. Expert in React, Redux, and Next.js, with a focus on constructing scalable user interfaces, optimizing SEO equity, and improving site performance. Experienced in mentoring developers and collaborating across cross-functional teams to deliver sophisticated, consumer-facing web applications.