Total Vet Social Media Manager
Please mention DailyRemote when applying
AI Summary
The Social Media Manager will own and execute the organic social strategy to drive community growth and brand consistency. Key tasks include filming and editing short-form videos, managing content calendars, and overseeing community interactions across platforms.
PART-TIME CONTRACTOR ROLE 10-15 HOURS PER WEEK!
Work you'll do:
The Total Vet Social Media Manager will own and execute organic social strategy for Total Vet. This role is responsible for driving community growth, engagement, brand consistency, and storytelling across multiple social platforms. This person will plan content, manage calendars, create and publish posts, partner with creators and internal teams, and oversee community interactions across platforms (Instagram, TikTok, and emerging channels).
Responsibilities:
- Content Creation
- Film and edit 5–10 short-form videos per week for TikTok, Instagram Reels
- Capture high-quality lifestyle footage of dogs, cats, and products
- Create educational, entertaining, and trend-based content
- Create UGC-style content that feels authentic and native to each platform
- Strategy
- Research trends, sounds, and viral formats daily
- Pitch fresh content ideas every week
- Test different creative angles and iterate based on performance
- Editing
- Edit videos with engaging pacing
- Add captions, text overlays, and animations
- Optimize videos for watch time and retention
- Create eye-catching cover images
Qualifications:
- 2-3 years of professional experience managing social media for consumer brands, ideally in e-commerce, CPG, wellness, or pet-related industries.
- Proven success growing social channels and building engaged communities.
- Strong expertise in short-form video content (TikTok, Reels), trend forecasting, and storytelling.
- Excellent writing and communication skills across multiple brand voices.
- Proficient with social media management tools and basic graphic/video editing tools.
- Comfortable analyzing data and using insights to drive strategy.
- Highly organized, self-motivated, and effective in a fully remote, asynchronous environment.
- Passion for pets is a strong plus!
What Success Looks Like:
- Consistent growth in engagement, followers, and organic reach
- Increasing affiliate-driven revenue and creator participation
- Content that resonates with pet parents and drives trust in the Total Vet brand
- Reliable execution, creative experimentation, and continuous optimization
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