Social Media Strategist & Partnerships

 Posted 2 hours ago
     
⭐ 2-5 years experience
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AI Summary

Own the end-to-end management of Windsor's YouTube channel and social distribution across multiple platforms. Manage the influencer pipeline and affiliate ecosystem to drive growth and co-marketing efforts with solutions partners.

Windsor.ai is a data connector platform used by thousands of marketers, analysts, and agencies worldwide. We connect 350+ data sources (Google Ads, Meta, Shopify, LinkedIn, TikTok, and more) to every tool your team already uses, from Data Studio and Power BI to Claude, ChatGPT, and BigQuery. All from one place. No code. No fragmented data.

We're building the content engine that makes Windsor the default answer when someone asks an AI, a search engine, or a colleague how to connect their entire tech stack, trust their numbers, and act on their data with confidence.

We need someone to run it.

The Role

This is a YouTube-native role. If YouTube isn't your primary world (how you think, how you create, how you grow) this isn't the right fit.

You'll own Windsor's YouTube channel and social distribution, manage our influencer and affiliate relationships, and drive co-marketing with our solutions partners. You'll work alongside our SEO & content strategist, LLM visibility specialist, designer, and affiliate program manager to make sure everything that goes out looks right and hits the right audience.

You own three things: Windsor's social channels. Our creator and affiliate ecosystem. Our influencer pipeline.

What You'll Do

YouTube & Social

  • Own Windsor's YouTube channel end-to-end: tutorials, connector how-tos, product demos, use cases. Long-form first, then cut into Shorts.

  • Repurpose every video across Instagram Reels, TikTok, Facebook Reels, and LinkedIn via Metricool.

  • Build and manage the content calendar. Consistent, weekly output.

  • Brief and coordinate with our content and SEO team and UGC creators; work with our designer to fix thumbnails, build a consistent brand across all channels, and make sure every asset looks like it comes from the same place.

  • Use Windsor's own connectors to pull your social channel data into AI tools. Build social media content plans from real data, not gut feel. The same way we use our product to run our own marketing.

  • Track performance. Know what's working, cut what isn't.

Influencers

  • Identify and build relationships with data and marketing influencers for the US market: YouTube creators, LinkedIn voices, and newsletter writers in our ICP space (digital marketers, marketing analysts, agencies, e-commerce).

  • Manage outreach and pipeline; coordinate collaboration formats (co-authored content, product features, social mentions).

  • Brief influencers properly so the content actually works for Windsor.

Affiliates & Partner Co-marketing

  • Work closely with our affiliate program manager to support Windsor's affiliate network: independent creators who promote Windsor to their own audiences with a personal discount code (30% lifetime revenue share, tracked via FirstPromoter).

  • Give affiliates what they need to create better content: scripts, briefs, demo recordings, creative assets.

  • Monitor affiliate and solutions partner content. Repost, amplify, and feature the best on Windsor's channels.

  • Coordinate co-marketing with solutions partners (agencies and consultants): template gallery features, case study content, joint posts.

You're a Fit If You

  • YouTube is your native language. You've created, managed, or grown a YouTube channel and you understand the platform at a mechanic level (not just as a viewer).

  • You know how to turn one long-form video into a week of social content without it feeling like leftovers.

  • You've managed influencer or creator relationships before and you know what good briefing looks like.

  • You have a good eye: thumbnails, pacing, what makes someone stop scrolling vs. keep going.

  • You're organized enough to manage a creator and influencer pipeline without things dropping.

  • You move fast with modern tools. AI-assisted workflows aren't new to you. You already use them to plan, brief, and create faster than everyone else.

  • You're comfortable with tools like Metricool, Hootsuite, CapCut, Opus Clip, Descript, Canva, or equivalents

Bonus Points

  • Experience in marketing tech, analytics, or data content (our audience are marketers and analysts)

  • Familiarity with the AI/LLM space (Claude, ChatGPT, Perplexity). This is where our category is growing fastest.

  • Have your own audience or channel in the data/marketing space

What We Offer

  • Work directly with Windsor's CMO on strategy and content direction

  • Real ownership: you build the playbook, not just execute someone else's

  • A product that's genuinely growing fast. Get ready to step onto a rocket ship.

  • Flexible setup: open to full-time or freelance/contract depending on the right person

  • Fully remote

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