Senior Analyst, Data Science and Analytics

Company Description

Hi there! We’re Razorfish. We’ve been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What’s different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common. We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at razorfish.com.

Overview

We are seeking a highly analytical and detail-oriented Senior Analyst to support media analytics and measurement across campaigns. This role is responsible for transforming data into clear, actionable insights that inform campaign optimization and support future planning.

The Senior Analyst partners with media, strategy, and analytics teams to ensure data is accurate, insights are relevant, and outputs are polished and decision-ready—with a focus on enabling faster, smarter media decisions.

Responsibilities

· Analyze cross-channel media performance and deliver insights to support campaign optimization and planning

· Translate data into clear findings and actionable recommendations

· Support development and execution of measurement frameworks and learning agendas

· Conduct audience, competitive, and performance analysis to inform strategy

· Partner with media teams to identify in-flight optimization opportunities

· Build and maintain dashboards and reports that are intuitive and decision-ready

· Support data automation and pipeline development (e.g., GCP, Funnel.io)

· Ensure data accuracy, consistency, and quality across outputs

· Contribute to presentations with data-driven storytelling, not just data reporting

 

Core Capabilities (Strategy, Analytics & Tools)

· Applies measurement frameworks to analyze media performance and audience behavior

· Identifies performance drivers, trends, and optimization opportunities

· Synthesizes data across sources into clear, actionable insights

· Uses tools (CM360, Meta, Adobe/GA4, Tableau/Looker, Funnel.io) to analyze and visualize data effectively

· Supports automation efforts to reduce manual reporting and improve efficiency

· Applies analytical thinking to answer business and campaign performance questions

· Maintains strong data quality, organization, and taxonomy standards

 

Communication & Collaboration

· Translates data into clear, concise insights and recommendations

· Contributes to client and internal discussions with fact-based, insight-driven input

· Supports development of polished presentations and reporting outputs

· Partners with cross-functional teams to ensure alignment on performance and insights

· Continuously improves deliverables to move from reporting toward insight-driven storytelling

Qualifications

· 3–5+ years of experience in media analytics, marketing analytics, or data analysis

· Strong understanding of paid media metrics, performance drivers, and campaign structure

· Experience translating data into insights and actionable recommendations

· Familiarity with measurement frameworks and performance analysis approaches

· Proficiency in analytics and visualization tools (e.g., Adobe Analytics, GA4, Tableau, Looker)

· Experience with data tools or automation (e.g., Excel, SQL, Funnel.io, or similar)

· Strong attention to detail and ability to deliver accurate, high-quality outputs

· Effective communication skills with ability to present insights clearly and concisely

Additional Information

The Power of One starts with our people! To do powerful things, we offer powerful resources.

 

Our best-in-class wellness and benefits offerings include:Paid Family Care for parents and caregivers for 12 weeks or moreMonetary assistance and support for Adoption, Surrogacy and FertilityMonetary assistance and support for pet adoptionEmployee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balanceTuition AssistancePaid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and moreMatching Gifts programsFlexible working arrangements‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)Business Resource Groups that support multiple affinities and alliances

 

The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

 

Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

 

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.

 

All your information will be kept confidential according to EEO guidelines.

 

#LI-HL1

 

Compensation Range: USD $ - . This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 7/29/2026.