Retention Manager

 Posted 2 hours ago
     
5-10 years experience
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AI Summary

Own the end-to-end subscriber retention strategy, focusing on reducing churn and building proactive save and win-back programs. Lead the Retention Analyst and partner with Marketing and Product teams to optimize the subscriber lifecycle and member portal.

About RYZE:

The Retention Manager is a strategic and execution-focused role that owns RYZE's subscriber retention programs end to end. Reporting directly to the VP of CX & Retention and leading the Retention Analyst, this role is responsible for reducing subscriber churn, building proactive save and win-back programs, and partnering cross-functionally to improve the subscriber lifecycle from onboarding through renewal. This is not a reporting role — it is a program ownership and execution role powered by data.

The Role:

What You’ll Do

  • Own RYZE's subscriber retention strategy — program design, execution, and performance measurement against churn and LTV targets

  • Build and manage proactive save programs: identify at-risk subscribers before they cancel and execute targeted, personalized interventions

  • Design and optimize cancellation flows — deflection offers, pause options, and retention messaging that reduce voluntary churn

  • Own win-back program strategy and execution for recently churned subscribers — sequencing, offer structure, and success metrics

  • Lead and develop the Retention Analyst — translating data outputs into program priorities and ensuring analytical findings inform every retention decision

  • Partner with Marketing on retention-driven campaigns, lifecycle email strategy, and subscription offer design

  • Partner with Product on subscription management features, member portal improvements, and cancellation experience optimization

  • Build and maintain the subscriber lifecycle framework — mapping key intervention points from trial through long-term retention

  • Report retention program performance to the VP on a regular cadence — including program ROI, churn impact, and win-back conversion rates

  • Stay current on DTC subscription retention best practices to continuously improve RYZE's approach

  • Additional duties as assigned by management.

What We Offer:

What We’re Looking For

Required:

  • 4+ years of experience in retention marketing, subscriber lifecycle management, or CX retention program management

  • Proven track record of building or managing retention programs that measurably reduced churn in a subscription or DTC environment

  • Experience designing and owning cancellation flows, save programs, and win-back sequences — including offer testing and conversion optimization

  • Experience leading or partnering closely with an analytics function — able to work directly from data to build programs, not just receive reports

  • Strong cross-functional collaboration skills with experience working alongside Marketing, Product, and Analytics teams

  • Analytical fluency — able to interpret churn data, segment subscriber behavior, and design data-informed interventions independently

  • Excellent written communication skills with experience writing or reviewing retention-focused member communications

Preferred:

  • Background in health, wellness, food/beverage, or consumer subscription brands

  • Experience managing a direct report or analyst — comfortable setting analytical direction and translating outputs into program decisions

  • Familiarity with subscriber cohort analysis, LTV modeling, and A/B testing in retention contexts

  • Experience with Recharge, Klaviyo, Zendesk, or similar subscription and CRM platforms

  • Experience building win-back and lapsed subscriber reactivation programs at scale

What We Offer

  • Competitive base salary commensurate with experience

  • Health, dental, and vision insurance

  • 401(k) with company match

  • Paid time off and company holidays

  • Remote-first work environment with flexible scheduling

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