Public Relations Manager (Long Term Contract)

Position Overview

The Public Relations Manager (Contractor) role is designed for an experienced, self-directed PR professional with a proven track record of securing high-quality earned media coverage and leading strategic media relations campaigns for executive-level clients.

This role is responsible for managing and executing multiple public relations campaigns simultaneously on behalf of Advantage’s authors, executives, and thought leadership clients. The ideal candidate brings strong media relationships, exceptional written communication skills, strategic thinking abilities, and the ability to independently drive measurable media outcomes.

The Public Relations Manager will develop and execute proactive media outreach strategies across print, digital, broadcast, podcast, and online media channels. Responsibilities include identifying media opportunities, building and maintaining journalist relationships, crafting compelling pitches and messaging, coordinating interviews and media appearances, and leveraging tools such as Muck Rack for media research, outreach, monitoring, and relationship management.

The ideal candidate is proactive, polished, highly organized, and results-oriented, with the ability to confidently manage competing priorities in a fast-paced environment. Strong candidates are resourceful, adaptable, detail-oriented, and deadline-driven, with excellent judgment and strong storytelling instincts. Success in this role requires professionalism, persistence, and the ability to communicate effectively with executives, clients, and media contacts alike. This is a heavily client-facing role requiring regular video calls and direct interaction with executive-level clients, so strong verbal communication skills, professionalism, and executive presence are essential.

This contractor engagement is intended to be a long-term opportunity with no defined end date. The role is expected to average approximately 4 to 6 hours per campaign, with PR Managers typically supporting 3 to 5 campaigns simultaneously. Depending on campaign volume, candidates can expect an average weekly commitment of approximately 12 to 30 hours. While the role offers scheduling flexibility, availability during standard business hours is required to support client communication, media outreach, and time-sensitive opportunities.

Expected Outcomes

1. Successful Management of Multiple PR Campaigns
2. • Effectively lead and manage approximately 3–5 client campaigns simultaneously while maintaining high-quality execution and client satisfaction
   • Deliver campaigns on schedule while balancing competing priorities and deadlines
3. Consistent Earned Media Placement Generation
4. • Secure meaningful earned media placements across print, digital, broadcast, and podcast outlets aligned with client goals
   • Build and strengthen relationships with journalists, editors, producers, and media contacts
5. Strategic Media & Thought Leadership Execution
6. • Develop proactive campaign strategies, pitch angles, and media outreach plans tied to industry trends and timely opportunities
   • Identify creative thought leadership and visibility opportunities that elevate client authority and market presence
7. Strong Client Communication & Campaign Management
8. • Maintain professional, responsive, and proactive communication throughout campaign engagements
   • Lead organized client meetings, provide timely updates, and effectively manage expectations
9. Operational Excellence & Accountability
10. • Deliver accurate campaign reporting, media tracking, and documentation
    • Demonstrate strong organization, responsiveness, accountability, and independent ownership of campaign deliverable

Key Competencies

• Strategic Thinker: Translates business objectives into compelling media opportunities and positioning strategies
• Media Relations Expertise: Understands how to effectively engage journalists, editors, producers, and media outlets
• Strong Communicator: Exceptional written and verbal communication skills with persuasive pitching ability
• Organized & Detail-Oriented: Effectively manages multiple moving pieces, timelines, and deliverables simultaneously
• Proactive & Resourceful: Takes initiative to identify opportunities and solve problems independently
• Client-Focused: Builds trust and confidence through professionalism, responsiveness, and strong relationship management
• Outcome-Oriented: Driven by measurable media results and campaign performance
• Adaptable: Comfortable navigating a variety of industries, executives, and evolving media landscapes

Skills & Experience

Required

• Minimum 3+ years of public relations experience with a strong focus on media relations
• Demonstrated success securing national and/or high-impact earned media placements
• Established relationships with journalists, editors, producers, and other media contacts
• Exceptional written communication skills with strong persuasive pitching ability
• Proven client-facing experience with the ability to confidently lead calls, manage relationships, provide strategic guidance, and represent campaigns professionally in direct interactions with clients and stakeholders
• Experience using PR platforms such as Cision, Muck Rack, Meltwater, or similar media databases and tools
• Highly organized with the ability to independently manage multiple campaigns and competing priorities simultaneously
• Ability to quickly understand diverse industries and effectively position executives and subject-matter experts
• Willingness to complete a short PR exercise as part of the interview process, including drafting a media pitch that positions an author/client as a subject matter expert based on a provided book and PR strategy. Please note this exercise is for evaluation purposes only and will not be used in client campaigns or external outreach.

Preferred

• Experience supporting executive-level thought leadership and visibility campaigns for CEOs, founders, entrepreneurs, and senior-level executives
• Experience working in a fast-paced PR agency environment managing multiple clients and campaigns simultaneously is strongly valued, though candidates with in-house public relations experience will also be considered
• Understanding of publishing, consulting, professional services, or authority-building environments
• Proven ability to secure podcast, television, speaking, and other earned media or visibility opportunities
• Knowledge of personal brand development, executive positioning, and visibility strategies

Work Environment

This is a contractor (1099) position offering a flexible remote/hybrid work environment. Candidates must be comfortable operating independently while maintaining consistent communication and responsiveness with clients and internal teams.

Contractors are expected to:

• Supply and maintain their own professional work equipment and environment
• Participate in scheduled client-facing and internal meetings
• Maintain consistent availability during standard business hours as needed for client communication and media outreach

Compensation: $30–$40 per hour, depending on experience