Product Marketing Intern (LatAm Only)

 Posted a day ago
  
 Italy
  
0-2 years experience
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AI Summary

Support merchant outreach and optimize AI-powered channels to improve conversion and customer experience. Execute marketing campaigns across various digital channels and generate actionable insights through data analysis and customer interviews.

At R2, we believe that small and medium businesses are the productive engine of society. Small and medium businesses (SMBs) make up over 90% of companies in Latin America, yet they face a trillion-dollar credit gap. Our mission is to unlock SMBs’ potential by providing financial solutions tailored to their needs. We are reimagining the financial infrastructure of Latin America, where SMBs’ financial needs are met without ever having to go to a bank.

R2 enables platforms across Latin America to embed financial services that SMBs can leverage, starting with revenue-based financing. We are a high-performing, close-knit team with talent from organizations such as Google, Amazon, Nubank, Uber, Capital One, Mercado Libre, Globant, and J.P. Morgan. 


We are entering a new phase of growth following a strategic investment from Ant International, focused on rapidly expanding our partner footprint, strengthening our credit and underwriting capabilities, and scaling operations across multiple markets. As part of this growth journey, eligible team members have the opportunity to participate in R2’s Phantom Share Program, a performance-based incentive designed to align our team with the company’s long-term success and value creation. We believe in building a culture of ownership, where those who help create value share meaningfully in it.


As a Product Marketing Intern, you will primarily support merchant outreach and AI Agent optimization efforts across multiple partners and countries. Your main responsibilities will include conducting merchant calls and interviews, reviewing AI Agent conversations to identify improvement opportunities, and generating insights that help improve conversion, customer experience, and marketing performance. You will also support campaign execution, reporting, and other day-to-day Product Marketing initiatives.



What You'll Work On

  • Monitor and optimize AI-powered channels by reviewing conversations, testing prompts, identifying friction points, and generating recommendations to improve performance and conversion.
  • Conduct merchant outreach, including sales calls and customer interviews, to drive offer conversion, understand customer behavior, gather market insights, and identify growth opportunities.
  • Support the execution and performance tracking of marketing campaigns across Email, WhatsApp, In-App, and AI-driven channels, ensuring high-quality delivery and operational excellence.
  • Assist in creating marketing assets, presentations, business reviews, and partner-facing materials while helping maintain documentation, processes, and process tracking.


What Success Looks Like

  • AI Agents and marketing campaigns continuously improve through testing, analysis, and data-driven recommendations.
  • Merchant interviews and sales outreach efforts generate valuable insights and conversions that influence product, marketing, and growth initiatives.
  • Reporting is accurate, actionable, and supports decision-making across teams and partners.
  • The Product Marketing team scales its impact through strong execution, operational excellence, and continuous process improvement.


Who You Are

  • Current student or recent graduate in Marketing, Business, Communications, Industrial Engineering, Economics, or a related field.
  • Highly organized, detail-oriented, and comfortable managing multiple projects simultaneously.
  • Curious about AI, automation, growth, product marketing, and fintech.
  • Comfortable working with data, metrics, and performance reporting.
  • Strong written and verbal communication skills in both Spanish and English.
  • Proactive, resourceful, and eager to learn in a fast-paced startup environment. 


Nice to Have

  • Experience using ChatGPT, Claude, Gemini, or other AI tools.
  • Familiarity with marketing automation platforms such as Customer.io or similar. 
  • Experience with Figma, Canva, or presentation design. 
  • Interest in fintech, SaaS, or technology startups.

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