Partnerships Marketing Associate Director
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AI Summary
The Partnerships Marketing Associate Director is responsible for developing and executing Ethara’s partnerships marketing strategy while maintaining strong relationships with partners and sponsors. This role involves strategic planning, promoting partnerships and sponsorships, and identifying opportunities for continuous improvement.
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JOB PURPOSE OVERVIEW
- Develop and execute Ethara’s partnerships marketing strategy, by developing and maintaining strong relationships with partners and sponsors, ensuring alignment with Ethara’s partnership team and strategic objectives.
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DUTIES AND RESPONSIBILITIES(detailed in appendix)
- Strategic planning: Develop the partnership marketing strategy, ensure high quality relationship building with partners and internal / external stakeholders
- Partnership & sponsorship promotion: Lead the execution of partner and sponsor marketing rights
- Continuous improvement: Identify and implement opportunities for continuous improvement in promotion plans to ensure enhanced outcomes for both clients and Ethara
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DIRECT REPORTS
- N/A
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CONTRIBUTION TO CULTURE
- Promote the values and vision of Ethara, such as a commitment to customer satisfaction, innovation, and creativity
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WORKING CONDITIONS
- UAE based with domestic and international travel as required.
- Remote working permitted in line with Human Capital policies.
#MomentsThatMatter
As a testament to our commitment to innovation and creativity, Ethara-owned, managed, and operated events and venues have been recognised with over 100 awards and certifications. Spanning sport, music, art, and culture, we own, manage, and promote some of the region’s largest events and IPs — including the Formula 1 Etihad Airways Abu Dhabi Grand Prix, Yasalam After-Race Concerts, World Supercross Championship, NBA Abu Dhabi Games, and Abu Dhabi Showdown Week in partnership with DCT Abu Dhabi.
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