Marketing Lead, Pakistan

Position: Marketing Lead

Location: Remote (Pakistan)

Job Type: Full time

Work Schedule: 9:00 am- 5:00 pm (Pacific Standard Time)

Base Salary: PKR 240,000- PKR 300,000 per month

Role Overview

We're looking for a Marketing Lead who can take ownership of growth and help scale our Infrastructure and Proxy business (SquidProxies.com) through creative, data-driven marketing initiatives. This role is ideal for a smart, motivated marketer with proven experience driving measurable business results. Someone who can quickly understand our products, identify growth opportunities, and execute strategies that directly impact revenue.

Key Responsibilities

Growth Strategy & Execution

• Identify, test, and scale new marketing channels that drive qualified leads, customer acquisition, and revenue growth.
• Develop and execute marketing strategies that drive customer acquisition and sales growth.
• Continuously experiment with new marketing opportunities and growth initiatives using a data-driven approach.
• Collaborate closely with leadership to align marketing initiatives with company objectives.

Campaign Management

• Launch and manage marketing campaigns (including Google Ads) across various digital channels.
• Evaluate campaign performance, generate insights, and continuously optimize based on data.
• Oversee creative development ensuring consistent and engaging messaging.
• Collaborate with the team to develop compelling marketing materials.
• Strengthen brand awareness and positioning on various digital platforms.

Market Research & Analytics

• Analyze marketing performance metrics to measure ROI and inform future campaigns.
• Use strong analytical skills to identify growth opportunities, evaluate marketing performance, and support business decisions.
• Research competitors, trends, and emerging marketing opportunities in the tech space.
• Leverage AI tools and marketing automation to improve campaign performance, productivity, and marketing workflows.

Collaboration & Leadership

• Work cross-functionally with different teams to ensure cohesive marketing efforts.
• Contribute to overall marketing direction and long-term strategy as the team grows.

Requirements

• At least 2+ years of marketing experience.
• Experience working in a tech startup, software, SaaS, or digital products environment.
• Experience managing or optimizing Google Ads campaigns.
• Demonstrated success in growing a business, customer base, or sales pipeline through self-driven marketing initiatives.
• Strong analytical skills and familiarity with digital marketing tools and metrics.
• Excellent written and verbal communication skills.
• Strategic thinker with a hands-on mindset. Someone who is comfortable both planning and executing campaigns.
• Experience using AI tools or marketing automation tools is highly preferred.
• Highly proactive, curious, and adaptable, with a genuine passion for marketing, experimentation, and continuous learning.

Benefits & Perks:

• Fully Remote Work – Work from anywhere with a reliable internet connection

• Healthcare Coverage – We provide health benefits for you and your family’s well-being

• Leave Days, Vacation Time, and Paid Holidays – Recharge and take the time you need

• Equipment Funds – Get support to set up or upgrade your home office

• Profit Sharing – Monthly and annual bonuses tied to company performance

• Long-Term Employment – We value team members who grow with us

• Collaborative Team Culture – Work with a supportive and globally distributed team

About Us:

AutoScale Ventures is a technology-driven company with 50+ team members across the Philippines, Pakistan, India, the U.S., China, and Canada. We operate a group of businesses spanning tech, data services, infrastructure, and AI. Some of our main products and ventures include:

• Vehicle data (VinAudit.com)

• Proxy Infrastructure solutions (SquidProxies.com)

Important Note: Only those who are shortlisted will be contacted. We look forward to meeting the right person for this role!