Marketing Assistant (Web analytics & marketing research)

 Posted 23 days ago
  
 Israel
  
0-2 years experience
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AI Summary

Support the Marketing Director by managing website content, SEO, and conducting market research to optimize customer acquisition. Responsibilities include analyzing traffic reports, managing ad campaigns, and identifying industry trends using AI tools.

Job Description:

Imagry, a software development company that enables autonomous driving in urban buses and shuttles, seeks a dynamic and creative Marketing Assistant to support Imagry’s Marketing Director and other marketing team members. The focus will be on Web analytics and marketing research to optimize the team’s efforts to reach potential customers and determine best practices for achieving that goal.

Key Responsibilities:

  • Manage the content and SEO/GEO on the company’s website to attract the interest of prospective customers, investors, journalists, analysts, and partners.
  • Prepare weekly reports analyzing website traffic and HubSpot campaigns.
  • Use LinkedIn Sales Navigator and other relevant tools to locate new prospects.
  • Conduct comprehensive market research using the latest AI tools to identify trends, analyze competitors, and inform strategy.
  • Design, monitor, and manage ad campaigns (Google, LinkedIn) to drive relevant traffic to the company’s website.

Requirements

  • Native level English speaker with exceptional written and verbal communication skills
  • Scope of Work: 20 hours a week. Can be done remotely and/or at our Haifa office
  • B.A or M.A student with studies in a relevant field (Communications, Marketing, Business Administration, etc.)
  • Familiarity with AI-powered marketing and business intelligence tools (Claude.ai) and willingness to learn new technologies
  • Experience with graphic design and content creation tools such as Canva, video editing software, Office Suite, HubSpot, Monday, and a variety of AI tools is a plus

Key Attributes:

  • Self-motivated and proactive with the ability to work independently and as part of a team
  • Excellent time management and organizational skills
  • Adaptable and able to keep up with rapidly changing market trends
  • Passionate about digital marketing and staying updated on industry best practices

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