Marketing Assistant (Web analytics & Market Research)

Imagry, a software development company that enables autonomous driving in urban buses and shuttles, seeks a dynamic and creative Marketing Assistant to support Imagry’s Marketing Director and other marketing team members. The focus will be on Web analytics and marketing research to optimize the team’s efforts to reach potential customers and determine best practices for achieving that goal.

Key Responsibilities:

• Manage the content and SEO / GEO on the company’s website to attract the interest of prospective customers, investors, journalists, analysts, and partners.
• Prepare weekly reports analyzing website traffic and HubSpot campaigns.
• Use LinkedIn Sales Navigator and other relevant tools to locate new prospects.
• Conduct comprehensive market research using the latest AI tools to identify trends, analyze competitors, and inform strategy.
• Design, monitor, and manage ad campaigns (Google, LinkedIn) to drive relevant traffic to the company’s website.

Requirements

• Proficient English speaker with exceptional written and verbal communication skills
• Experience in optimizing web content for SEO/GEO purposes
• Scope of Work: 20 hours a week. Can be done remotely and/or at our Haifa office
• B.A or M.A student with studies in a relevant field (Communications, Marketing, Business Administration, etc.)
• Familiarity with AI-powered marketing and business intelligence tools (Claude.ai) and willingness to learn new technologies
• Familiarity with LinkedIn Sales Navigator and other relevant tools to locate new prospects – advantage
• Experience with graphic design and content creation tools such as Canva, video editing software, Office Suite, HubSpot, Monday, and a variety of AI tools is a plus

Key Attributes:

• Self-motivated and proactive with the ability to work independently and as part of a team
• Excellent time management and organizational skills
• Adaptable and able to keep up with rapidly changing market trends
• Passionate about digital marketing and staying updated on industry best practices