Marketing Analyst

Office location: Cambridgeshire, UK – This position offers flexible working options, including predominantly remote work. Applicants should be based in the UK and comfortable attending onsite as required.

This is a contractor role anticipated to end in June 2027.

Are you a curious, data-driven analyst who loves turning marketing and player data into insights that shape real decisions?

As a Marketing Analyst (Contractor) in our Commercial Analytics team at Jagex, you'll provide actionable market and player insights that help answer key strategic and tactical questions. You'll track and analyse the performance of our marketing activities, dig into multivariate tests, and present clear, practical recommendations to stakeholders across the business, helping us reach and engage millions of RuneScape players.

We’re offering an exciting opportunity to make an immediate impact, working autonomously on your own projects while collaborating closely with the wider team.

What you'll be doing:

• Provide actionable market and player insights to address key strategic and tactical questions.
• Track, report on, and analyse the performance of marketing activities.
• Respond to ad-hoc analytical requests, and develop and automate regular reports.
• Analyse internal and external player data using database queries, spreadsheet models, web analytics, statistical analysis, and campaign management tools.
• Analyse multivariate tests, communicate the results, and provide clear recommendations.
• Present analysis and conclusions to business stakeholders in a clear and practical way.
• Carry out effective analysis while following good practice on version control, documentation, and reproducibility.

What we're looking for:

• Experience in a marketing, player, or commercial analytics role, ideally within gaming or a consumer-facing business.
• Strong SQL skills, with hands-on experience querying data in Snowflake.
• Experience building reports and dashboards in Tableau.
• Experience analysing marketing campaign performance and multivariate or A/B tests.
• The ability to turn complex data into clear, practical recommendations for non-technical stakeholders.
• A proactive approach, with the ability to work autonomously, prioritise effectively, and manage delegated work.
• Strong attention to detail and a commitment to well-documented, reproducible analysis.

Inclusion & Accessibility Statement

We are committed to providing equal opportunities and creating an environment where everyone can thrive. We welcome applications from all backgrounds, and we recruit, develop, and promote based on merit and ability.

If you require any reasonable adjustments to support you during the recruitment process, please let us know when you’re invited to interview.

Right to Work Statement

This role is only open to applicants who have the permanent right to work in the UK. We are unable to provide or take over visa sponsorship for this position, either now or in the future. Applicants must therefore be able to demonstrate their ongoing eligibility to work in the UK without the need for employer sponsorship. 

About Jagex:

We are Jagex: The RuneScape Company- home to one of gaming’s most enduring success stories. We create deep, community-powered games with worlds that evolve, inspire, and endure. Our flagship MMORPG franchise, RuneScape has welcomed over 300 million player accounts, inspiring generations of players across PC and mobile for 25 years.

As we begin our 26th year, we are accelerating our strategy to expand RuneScape into a broader ecosystem of forever games and connected experiences, grounded in a renewed commitment to integrity and fair play. This includes the reduction of monetisation mechanics, as well as the launch of RuneScape: DragonWilds into Steam Early Access in 2025 representing a major step in building a multi-genre future for the RuneScape universe. We remain focused on building enduring worlds, empowering player-led innovation, and laying the foundations for the boldest era in RuneScape’s history. For more information, visit www.jagex.com.

Headquartered in Cambridge, United Kingdom, We are home to passionate creators, storytellers, engineers, and even a few dreamers, all united by a single mission- to shape the future of online worlds and empower players to make them their own. We’re looking for people to join us who share our ambitions & values - We foster an inclusive workplace built on trust, autonomy, and a shared passion for creating experiences which inspire our communities. Our values guide everything we do: We Embrace Fellowship by collaborating and sharing openly. We Hone our Craft by always learning and improving; We Honour our Vows by being honest and transparent; We are our Customers’ Heroes by striving to understand our team & player needs, and We Seize The Day by making the most of every opportunity.

Join us. The next era of RuneScape - and the next chapter of Jagex: The RuneScape Company - starts now.

We are committed to providing equal opportunities and creating an environment where everyone can thrive. We welcome applications from all backgrounds, and we recruit, develop, and promote based on merit and ability.

If you require any reasonable adjustments to support you during the recruitment process, please let us know when you’re invited to interview.