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Design and architect a scalable 'Intelligence Layer' for a React Native mobile application to enable personalized user experiences. Define data flows, integration strategies, and identity resolution protocols to bridge raw data systems with the mobile engineering team.
We are looking for an experienced Lead Architect to design and shape the “Intelligence Layer” of our React Native mobile application.
This is a high-impact, short-term consulting engagement (a few hours total) focused on providing strategic architectural direction, not long-term implementation.
You will act as the critical bridge between raw data systems and our React Native engineering team.
Your mission is to design a system that enables our developers to deliver personalized user experiences effortlessly — without requiring deep expertise in data science or CDP orchestration.
You’ll define:
Data flow and architecture
System “contracts”
SDK and integration strategy
Design the Data “Plumbing”
Build a scalable architecture connecting:
Historical data (Data Warehouse)
Real-time behavioral data (Streaming)
→ into a unified decisioning engine
Enable Developers
Create clean technical abstractions such as:
React Context providers
Custom Hooks
API wrappers
So the mobile team can easily consume personalization logic
Own Identity Resolution
Define a cross-platform identity strategy ensuring seamless “guest recognition” across web and mobile
Define the Tech Stack
Recommend and justify the optimal combination of:
CDP (Customer Data Platform)
Decisioning engine
Analytics tools
balancing power with ease of use
Establish Schema Governance
Create a global event taxonomy to ensure data consistency across the ecosystem
New initiative (greenfield architecture)
Focused on building a personalization intelligence layer from the ground up
Designed to empower an existing React Native team
Personalization Specialist
Proven experience designing closed-loop personalization systems
(Collect → Segment → Decide → Deliver)
The Orchestrator
Deep expertise in Customer Data Platforms (CDPs) and data routing strategies
Decisioning Systems
Experience with:
Feature flagging
Remote config tools
Dynamic UI rendering
Data Warehouse Fluency
Strong SQL skills and experience activating user segments from a warehouse
Mobile-First Mindset
Solid understanding of:
React Native architecture
Performance constraints
Offline-first scenarios
Asynchronous data flows
Short-term consulting (a few hours total)
Fully remote
Focus: architecture & strategy only (no long-term implementation expected)
Shape a high-leverage architecture with immediate impact
Work on a modern personalization stack
Collaborate with a fast-moving mobile team
Deliver value quickly without long-term commitment
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