Head of Marketing

 Posted an hour ago
     
5-10 years experience
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AI Summary

Lead the overall marketing strategy, brand identity, and go-to-market expansion into new verticals for a fintech payment platform. Manage B2B demand generation, SEO, and industry partnerships while building a lean marketing team.

About Us

Peratera is a UK-based fintech company, founded in 2022 and authorised by the FCA as an Electronic Money Institution.

We are building a modern, all-in-one payment platform that enables businesses to manage global payments and financial operations seamlessly.

Our solution allows companies to open multi-currency accounts, send and receive payments worldwide, and manage cross-border transactions from a single platform.

Our mission is to simplify global finance and remove friction from international business operations.

Your mission

We need a marketing leader who thinks in strategies and executes in sprints. You'll own everything from brand and SEO to go-to-market expansion into new verticals - reporting directly to the CEO and sitting at the commercial heart of the business.

This is not a pure management role. We want someone who sets the direction and rolls up their sleeves to make it happen.

Your Tech Environment

What You’ll Do

  • GTM strategy for new markets and verticals (e-commerce, iGaming, travel, marketplaces)

  • Brand identity, positioning, and product messaging across all channels

  • Website strategy and SEO - technical, content, and authority building

  • B2B demand generation - LinkedIn Ads, paid search, and ABM targeting merchants and platform operators

  • Industry events and partnerships (Money20/20, Pay360, and similar)

  • Market research, competitive intelligence, and segment-specific ICP development

  • Building and leading a lean marketing team and agency network

What We’re Looking For

  • 6+ years in B2B marketing - FinTech or payments experience is a must

  • Proven GTM experience: launching into new markets or verticals

  • Product marketing instinct - you can translate complex infrastructure into clear propositions

  • Hands-on SEO and performance marketing skills, not just oversight

  • Comfortable presenting to the board and working in a CMS the same week

  • FCA-regulated environment experience is a strong plus

Nice to Have

  • Experience marketing payment gateway, digital wallet, or multi-currency account products specifically

  • Familiarity with FCA financial promotions rules and compliant marketing in regulated environments

  • Experience with the European, CIS, or MENA payments landscape

What You’ll Get

  • Competitive, market-aligned compensation

  • Opportunity to work on a high-impact product with real-world scale

  • Direct impact on company direction - full ownership, no bureaucracy

  • International, distributed team with a collaborative mindset

  • Remote-friendly setup with flexible working hours

  • Supportive team culture focused on knowledge sharing and ownership


Sounds like a match? Send us your CV - we’re excited to get to know you.

About us

Peratera is a UK-based fintech company, founded in 2022 and authorised by the FCA as an Electronic Money Institution. We are building a modern, all-in-one payment platform that enables businesses to manage global payments and financial operations seamlessly.

Our solution allows companies to open multi-currency accounts, send and receive payments worldwide, and manage cross-border transactions from a single platform. Our mission is to simplify global finance and remove friction from international business operations.

www.peratera.com

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