General Marketing Manager (Full‑Time or Fractional)
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AI Summary
Develop and execute multi-channel marketing strategies while producing high-quality video content for various platforms. Manage brand positioning and visual identity while analyzing performance metrics to optimize growth.
Job Title: General Marketing Manager (Full‑Time or Fractional)
Location: Remote USA ‑based
Start Date: Immediate
About Us
We’re looking for a creative powerhouse who can drive marketing strategy and produce standout video content. If you love building brands, experimenting with new ideas, and moving fast, you’ll thrive here.
Responsibilities
- Develop and execute multi‑channel marketing strategies (social, email, content, paid).
- Produce high‑quality video content—concepting, scripting, filming, editing.
- Manage brand messaging, positioning, and visual identity across platforms.
- Create compelling content for social media, website, and campaigns.
- Analyze performance metrics and optimize campaigns for growth.
- Support product launches, events, and community engagement initiatives.
- Collaborate with leadership to shape marketing priorities and growth roadmap.
Qualifications
- 3+ years of marketing experience; startup experience preferred.
- Strong video production and editing skills (Adobe Premiere, Final Cut, etc.).
- Excellent storytelling, copywriting, and content‑creation abilities.
- Comfortable working independently and wearing multiple hats.
- Data‑driven mindset with experience using analytics tools.
- Ability to adapt quickly, iterate fast, and deliver high‑quality work.
Schedule
- Flexible: fractional (10–20 hrs/week) or full‑time.
Requirements
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