Flow Specialist

About Social Scout

Social Scout is a performance-driven email marketing agency helping DTC eCommerce brands turn their email lists into consistent revenue machines. We build, manage, and optimize email strategies that increase customer retention and conversions through well-crafted campaigns, flows, and A/B testing. Our work is data-driven, creative, and always aligned with each brand's voice and vision.

We've partnered with 280+ brands across a variety of industries, and we're growing fast. We're looking for a Flow Specialist to lead and execute high-volume email flow buildouts across a wide range of eCommerce brands.

Compensation & Role Details

• Highly competitive base salary with performance bonuses based on KPIs and upsell performance.

• Full-time and fully remote.

• You must be set up and hired as a contractor.

• Fluent English required (written and spoken).

• Available 9:00 AM – 5:00 PM EST.

The Role

This role sits at the center of strategy, execution, and client experience for Social Scout's one-time flow buildout offer, which includes a standardized set of 23 emails across six core flows. You won't be managing a small book of long-term accounts. Instead, you'll work with a high volume of brands on a clearly defined scope, owning flow strategy and delivery while managing an internal team to execute efficiently and at a high standard.

Clients range from early-stage brands with zero existing flows to large, established brands looking to significantly improve performance. You will see a wide variety of industries, list sizes, and levels of sophistication.

The six core flows you'll be building across every engagement are Welcome, Abandoned Site, Abandoned Browse, Abandoned Cart, Abandoned Checkout, and Post-Purchase.

What You'll Be Doing

• You will own the strategy for each client's flow buildout based on their brand, audience, and existing setup as well as write all email copy across the six core flows.

• Lead and manage a team of three or more designers and Klaviyo builders.

• Oversee project timelines end to end and ensure every buildout is delivered on schedule.

• Lead one to two onboarding calls per day, setting the tone for the entire engagement and act as the primary point of contact throughout the flow buildout process.

• Present strategy and creative direction to clients with confidence and clarity and manage client feedback and approvals efficiently to keep projects moving.

• Identify high-potential flow clients who are strong candidates for full-service Klaviyo account management.

What You Bring

• Strong understanding of email marketing and lifecycle flows, particularly within eCommerce.

• Hands-on experience with Klaviyo and flow-based strategy across multiple brands.

• Excellent copywriting instincts. You know how to write short-form email copy that converts and matches a brand's voice.

• Proven ability to manage designers and technical builders. You can lead a team, set priorities, and hold people accountable without micromanaging.

• Highly organized and deadline-driven. You can manage multiple concurrent buildouts without letting anything slip.

• Comfortable leading client-facing calls with strong preparation and clear communication.

• Able to balance strategic thinking with hands-on execution in a fast-paced, high-volume environment.

What Makes This Role Different

This is not a traditional account executive or strategist position. Client interaction is focused and limited to one or two calls per project, which means every touchpoint needs to be sharp and well-prepared. The role is heavily execution and systems-driven, and success depends on your ability to manage people, processes, and deadlines at scale.

Monthly bonuses of $1,000–$2,000 are tied to upselling a predetermined percentage of high-priority brands into full-service management. Success is measured by client satisfaction, flow performance readiness, and upsell conversion.

Why Social Scout?

We're a positive, supportive, and results-obsessed team. This role is critical to Social Scout's growth and client retention strategy. It's designed for someone who thrives at the intersection of strategy, execution, and leadership. You'll have the autonomy to own your projects, the support to develop your craft, and the opportunity to directly impact the company's trajectory.

If you want to lead high-impact email work at scale, in a team that values quality, speed, and creative problem-solving, then we'd love to hear from you.