Creative Designer (South Africa)

 Posted 2 days ago
     
2-5 years experience
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AI Summary

Manage and evolve the company's brand identity by creating high-quality digital and print marketing collateral. Collaborate with cross-functional teams to implement AI-enabled design workflows and ensure global brand consistency.

Creative Designer (South Africa Based) 

Reporting to Chief Marketing Officer (CMO)


Description of the company 

Top Employers Institute is the global authority on recognising excellence in People Practices. We help accelerate these practices to enrich the world of work. Through the Top Employers Programme, participating companies can be certified and recognised as an employer of choice. The Certification is awarded to organisations based on the participation and results of the HR Best Practices Survey covering six HR domains consisting of 20 topics such as People Strategy, Work Environment, Talent Acquisition, Learning, Diversity & Inclusion, and Wellbeing.  

In 2026, Top Employers Institute certified nearly 2,500 organisations in 131 countries/regions. These certified Top Employers positively impact the lives of over 14 million employees globally. Top Employers Institute. For a better world of work.

Location and working model

This is a remote-first role that can be performed from anywhere within South Africa, with optional access to the company’s Cape Town office for candidates who prefer a hybrid or office-based working environment.

This is an initial 12-month contract position, with the potential for longer-term opportunities as the function continues to evolve. Any extension or conversion to permanent employment will be subject to business needs and is not guaranteed.



Purpose and contribution to company strategy


We are looking for an individual who is passionate about all things creative. You will relish the opportunity to work with a leading international B2B company and play an instrumental role in growing and refining its brand and visual marketing. You will need to be able to understand the pulse of the organisation and translate it into visuals, from brand collateral and content through to campaign creatives and other key marketing content. You will be well versed in company brand strategy, comfortable with the functional aspects of critical digital technology and experienced in developing visuals and marketing assets suitable for web, social media as well as more traditional trade show stands and printed collateral. 

You will also play a key role in evolving how the organisation uses AI-enabled creative tools, including experimenting with platforms such as Claude to scale high-quality, on-brand visual production while maintaining strong creative oversight and brand consistency.

You will ideally have experience within agency and/or in-house design environments and feel excited about the opportunity of working with an in-house marketing team.

The Creative Designer must be proactive, commercially minded and passionate about evolving and strengthening the company’s brand.

This role requires someone equally comfortable operating strategically and tactically - from shaping flagship thought leadership reports, executive keynote presentations and contributing to AI brand guardrails, through to delivering high-quality day-to-day assets such as event collateral, signage, social assets and lanyards.

The role has excellent scope to add value and make a positive impact on the business and the company’s growth marketing engine.



Key responsibilities

  • Manage brand identity and guidelines: Support the evolution and application of the company’s brand identity, ensuring consistency and alignment with business objectives.
  • Develop visual identities: Help develop and maintain practical brand templates that are reusable by internal teams and agencies.
  • Produce high-quality design projects: Take responsibility for the design brief, liaising with the right stakeholders, requesting feedback, and ensuring the project meets expectations before final approval/delivery.
  • Create creative design & collateral: Design high-quality digital and print materials, including campaign assets, infographics, flagship thought leadership reports, customer storytelling materials, executive keynote presentations and PowerPoint decks, event branding, and more.
  • Champion brand consistency: Collaborate with the Communications Team to maintain branding and design consistency across all collaterals, both globally and regionally, including through external partners.
  • Enable internal teams: Support and educate internal stakeholders and Regional Marketing Managers (RMMs) on brand best practices, templates and simple design execution to improve consistency and self-sufficiency across regions.
  • Translate compelling content & communication: Transform technical information into engaging, visually compelling marketing materials for different stakeholders.
  • Ensure project & stakeholder management: Work cross-functionally with corporate, regional marketing, and commercial teams to align branding and design efforts with business goals. Confidently manage competing requests, prioritise effectively and provide constructive challenge where requests are not aligned to agreed objectives or timelines.
  • Liaise with partners and agencies: Work with external parties to produce high-quality content while ensuring compliance with brand guidelines.
  • Enhance productivity and time management: Effectively manage multiple concurrent projects, balancing speed, quality and stakeholder expectations while ensuring timely delivery against business priorities.
  • Experiment with AI-enabled design workflows: Explore and implement new ways of using AI tools, including Claude and other creative technologies, to improve creative production, accelerate workflows and scale brand consistency across teams.
  • Contribute to and update AI design guardrails: Help define practical brand guidelines, templates and creative guardrails for AI-assisted content and visual production to ensure outputs remain aligned with brand standards and quality expectations.
  • Continuously explore new creative formats, tools and workflows to improve speed, scalability and effectiveness of marketing output.
  • Innovate with fresh ideas: Push creative boundaries to develop resonant concepts across digital, spatial, and print platforms.



Key Success Competencies

  • Companywide competencies: collaboration, customer focus, global perspective.
  • Role-specific competencies: tech-savvy, creative & strategic thinker, hands-on & agile, stakeholder confident, highly organised, detailed and output oriented, accuracy & attention to detail, collaborative: 



Qualification Criteria

  • Demonstrated experience within creative, brand or marketing design environments
  • Experience in brand development, visual design, and B2B marketing communications
  • Experience supporting B2B, professional services, technology or commercially driven brands is advantageous
  • Tech-savvy: Strong proficiency in Canva, Figma, PowerPoint and Adobe Creative Suite (Photoshop, Illustrator, InDesign) alongside curiosity and hands-on experimentation with AI-enabled creative tools and workflows, including platforms such as Claude. HTML experience is a plus.
  • Strong presentation design skills, with experience creating executive-level PowerPoint presentations, keynote decks and visually engaging long-form content such as research reports or thought leadership assets.
  • Creative & strategic thinker: Capable of problem-solving and driving brand engagement through innovative, audience-focused design.
  • Hands-on & agile: Enjoys working in a dynamic team, balancing strategic marketing initiatives with day-to-day execution.
  • Detailed and output oriented: Able to manage multiple projects simultaneously, prioritise effectively, work at pace and maintain high-quality outputs under tight deadlines.
  • Accuracy & attention to detail: Proven ability to maintain exceptional accuracy and close attention to detail in design, branding and incorporating feedback from stakeholders
  • Stakeholder confident: Comfortable collaborating with senior stakeholders, managing expectations and constructively challenging requests when needed to protect priorities, timelines and brand quality.
  • Collaborative: Works effectively with cross-functional teams, bringing marketing initiatives to life in partnership with marketing and commercial teams.



Preference may be given to suitably qualified candidates from designated groups in line with the organisation’s Employment Equity objectives and transformation commitments.

Top Employers Institute

Top Employers Institute is an Equal Opportunity Employer. We respect and celebrate each other’s differences. We know that a diverse workforce enhances our success. We are conscious that having the freedom to be yourself is the basis of sustainable growth. To us, it doesn’t matter where you were born, what you believe in, how old you are, what you look like, or who you love. We actively promote and depend on the diversity of thought, skills, and capabilities in our project teams to serve our international consumer base in the best way possible. We believe that different perspectives and backgrounds actually lift Top Employers Institute to new heights and increase our way of thinking for a better world of work. Join us, as there is a place for you here!


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