Content Marketing Manager, Proposals

 Posted 2 hours ago
     
5-10 years experience
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AI Summary

The role is responsible for owning and managing the end-to-end proposal and RFP response process to support business development and revenue growth. This includes translating technical content into persuasive narratives and maintaining a centralized proposal content library.

As an employee-owned company, DMA prioritizes employees. Low turnover rates and tenured teams are living proof:  

  • 2025 Great Places to Work Certified

  • Employee stock ownership program eligibility begins on day one of employment (ESOP contribution is targeted at 6% of your annual compensation)

  • Company paid parental leave

  • Generous time off package 

  • Multiple benefit plans, eligibility begins on day one of employment

  • Culturally focused on work/life balance, and the overall wellness of our employees

Position Summary

The Content Manager – Proposals is responsible for owning and managing DMA’s proposal and RFP response process, ensuring timely, accurate, and high‑quality submissions that support business development and revenue growth. This role serves as the central coordinator for proposal and RFP efforts, partnering closely with subject matter experts, business development leaders, and marketing teammates to translate technical and strategic content into compelling, client‑ready proposals and RFP responses.

In addition to proposal ownership, this role supports other marketing and content initiatives as bandwidth allows, contributing writing, editing, and organizational expertise to broader content efforts while managing and delivery RFP responses and proposals as the primary priority.

Essential Duties and Responsibilities

Proposal & RFP Ownership

  • Serve as the primary owner of DMA’s proposal and RFP response process, managing submissions from intake through final delivery.

  • Coordinate proposal timelines, responsibilities, and deliverables to ensure on‑time, high‑quality submissions.

  • Translate complex technical, regulatory, and service‑line content into clear, persuasive proposal narratives.

  • Ensure proposal and RFP responses align with client requirements, evaluation criteria, and submission guidelines.

  • Maintain proposal quality, consistency, and compliance across all submissions.

Content Development, Editing, & Quality Control

  • Write, edit, and refine proposal narratives, executive summaries, project descriptions, expert profiles, and related content.

  • Ensure all proposal and RFP response content aligns with DMA’s brand voice, messaging standards,
    and value proposition.

  • Proofread and quality‑check proposals and RFP responses for clarity, accuracy, formatting, and completeness prior to submission.

  • Incorporate feedback efficiently while protecting narrative cohesion and clarity.

Cross-Functional Collaboration & Coordination

  • Partner closely with Business Development, Marketing, and service line subject matter experts to gather input and insights.

  • Facilitate working sessions and follow‑ups with contributors to meet proposal deadlines.

  • Provide guidance to internal contributors on proposal structure, tone, and best practices.

  • Serve as the central point of communication for proposal‑related activities.

Proposal Library, Templates, & Process Improvement

  • Maintain and organize a centralized proposal content library, including expert profiles, project descriptions, and boilerplate materials.

  • Update templates, tools, and reference materials to improve proposal efficiency and consistency.

  • Identify opportunities to improve proposal workflows, processes, and tools over time.

  • Support efforts to standardize proposal best practices and reduce re-work.

Broader Content Support

  • Support other marketing content initiatives as bandwidth permits, such as thought leadership, marketing collateral, or internal communications.

  • Assist with content drafting, editing, or coordination for marketing initiatives outside of proposals.

  • Collaborate with content and design teammates to ensure alignment across proposal and marketing materials.

Continuous Improvement & Additional Responsibilities

  • Stay informed on proposal best practices, industry trends, and client expectations within professional services.

  • Recommend improvements to proposal strategy, messaging, and presentation based on outcomes
    and feedback.

  • Perform other duties as assigned.

Education and Qualifications

  • Bachelor’s degree in Communications, Marketing, English, Journalism, Business, or related field

  • 4-7 years of experience in proposal management, professional services marketing, or content development

  • Demonstrated experience managing RFPs or complex proposals in a B2B or professional services environment

  • Excellent writing, editing, and storytelling skills with meticulous attention to detail

  • Ability to manage multiple deadlines and priorities in a fast‑paced, deadline‑driven environment

  • Strong organizational and project management skills

  • Excellent interpersonal and communication skills, with the ability to collaborate across disciplines

  • Familiarity with editorial style guides (AP Style, Chicago Manual of Style)

  • Strong working knowledge of Microsoft Word, Excel, Outlook, and PowerPoint

  • Experience supporting proposal efforts or marketing in consulting, tax, engineering, legal, or other professional services preferred

  • Familiarity with proposal management tools, CRM systems, or content libraries preferred

  • Experience contributing to broader marketing or content initiatives a plus

  • Proficiency with management platforms (ClickUp, Monday, Asana, etc.) preferred

Work Environment & Physical Requirements

  • Work Schedule: Regular, 40 hours/week

  • Travel: Less than 10%

  • Physical Activity:

    • Prolonged periods of sitting and computer use

    • Ability to hear, understand, and distinguish speech and sounds

    • Frequent repetitive motions with hands

#LI-REMOTE  

#LI-AL1 

The Company is an equal employment opportunity employer and is committed to providing equal employment opportunities to its applicants and employees. The Company does not discriminate in employment opportunities or practices on the basis of race, color, religion, gender, national origin, citizenship, age, disability, veteran status, genetic information, or any other category covered by applicable federal, state, or local law. This equal employment opportunity policy applies to all employment policies, procedures, and practices, including but not limited to hiring, promotion, compensation, training, benefits, work assignments, discipline, termination, and all other terms and conditions of employment.

It is DMA's policy to make reasonable accommodations for qualified individuals with disabilities. If you have a disability and either need assistance applying online or need to request an accommodation during any part of the application process, please contact our Human Resources team at HRDepartment@dmainc.com or 800-309-2110 and choosing selection 6. 

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