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thatgamecompany

Brand Intern-Vietnam

Posted 4 months ago
0-2 years experience
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AI Summary

Support brand strategy through market data collection and the localization of communication content for the Vietnamese market. Assist in executing integrated marketing campaigns and managing the creator community ecosystem.

Job Description:

  1. Brand Strategy Support

Assist in collecting and organizing market data and competitor information, and support the team in setting brand goals and evaluating the effectiveness of marketing campaigns.

  1. Localized Content Research

Help research player preferences and regional cultures, sort out core selling points, and support the localization and optimization of brand communication content.

  1. Integrated Marketing Campaign Execution

Assist the team in implementing online and offline marketing activities, and compile and analyze post-campaign review materials.

  1. Creator Community Operation Support

Maintain and expand the creator base within the content ecosystem, and continuously discover and cultivate high-quality creators.

Job Requirements

Able to complete an internship for 3 consecutive months or longer with a minimum of 4 working days per week. Long-term internships are preferred.

Proficient in both Chinese and English, with solid communication skills to interact with creators effectively.

Enthusiastic about games, with in-depth knowledge and rich experience of Sky: Children of the Light, and a good understanding of the game's user group.

Familiar with international user communities and social media platforms; experienced with the gaming content ecosystem of at least 1 to 2 platforms, including but not limited to TikTok, Instagram, Facebook, YouTube and Discord.

Proactive, responsible and responsive to assigned tasks, capable of delivering high-quality work as required.

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