APAC Corporate Communications Manager

 Posted 2 hours ago
     
5-10 years experience
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AI Summary

The role focuses on localizing global narratives to drive impactful media coverage and customer adoption across the APAC region. Responsibilities include developing communication strategies, managing agency relationships, and collaborating cross-functionally to highlight GitHub's products.
About GitHub

GitHub is the world’s leading platform for agentic software development — powered by Copilot to build, scale, and deliver secure software. Over 180 million developers, including more than 90% of the Fortune 100 companies, use GitHub to collaborate, and more than 77,000 organisations have adopted GitHub Copilot.

Locations

In this role you can work from Remote, Australia

Overview

The Corporate Communications team is looking for a Communications Manager, APAC, to localize GitHub news and drive impactful media coverage across the APAC region. You'll work cross-functionally to identify storytelling opportunities that highlight GitHub's products and drive customer adoption — adapting global narratives for regional relevance and building relationships with local media, influencers, and analysts. 


Responsibilities

Storytelling & Messaging 

  • Localize GitHub's global narratives for APAC markets, using data, product launches, and more to cultivate compelling stories that generate positive perceptions toward GitHub
  • Determine the right format and channel for each story based on target audience(s) across diverse APAC markets
  • Create narratives based on messaging frameworks in partnership with broader Corporate Communications team 

Communication Strategy & Execution 

  • Develop and execute overall APAC communications strategy, ensuring clear and consistent messaging across all relevant channels
  • Develop content and collateral (including briefing documents, media alerts and pitches, and talking points) for regional communications initiatives and events
  • Media train regional spokespeople and staff press briefings  
  • Support broader issues management and incident response efforts
  • Measure impact of communications initiatives and leverage data-driven insights to iterate and improve 
  • Embed diversity, inclusion, and belonging (DI&B) throughout strategy and execution, proactively seeking a variety of opinions to inform approach 

Stakeholder & Vendor Management 

  • Manage agency relationships, including contract negotiations and procurement, across priority markets
  • Build understanding of APAC stakeholder groups, customers, partners, and media, and leverage that understanding in execution
  • Collaborate cross-functionally with Product Marketing, Developer Relations, and other teams to support storytelling that drive customer adoption
  • Collaborate with Microsoft colleagues and support broader communications strategies around Microsoft’s full suite of developer tools  

Qualifications

Required Qualifications: 

  • 5+ years experience in public relations, corporate communications, or related field
    • OR Bachelor's Degree in Business, Marketing, Communications, or related field AND 3+ years relevant experience
    • OR Master's Degree in the above AND 1+ year relevant experience
    • OR equivalent experience 

Preferred Qualifications:

  • 7+ years of experience in PR, corporate communications, or a related field; alternatively, a Bachelor’s degree with 5+ years or a Master’s degree with 3+ years of relevant experience
  • Background in the software development or technology industry, with experience in both in-house and agency communications roles
  • Proven success securing media coverage across APAC markets such as Japan, Australia, India, and Korea
  • Strong understanding of APAC media landscapes, and cultural nuances
  • Familiarity with the developer ecosystem, open source, AI, or DevOps, including experience using AI to improve workflow efficiency

GitHub values

  • Customer-obsessed
  • Ship to learn
  • Growth mindset
  • Own the outcome
  • Better together
  • Diverse and inclusive

Manager fundamentals

  • Model
  • Coach
  • Care

Leadership principles

  • Create clarity
  • Generate energy
  • Deliver success

Who We Are

GitHub is the world’s leading AI-powered developer platform with 150 million developers and counting. We’re also home to the biggest open-source community on earth (and 99% of the world’s software has open-source code in its DNA). Many of the apps and programs you use every day are built on GitHub.
Our teams are dreamers, doers, and pioneers, leading the way in AI, driving humanitarian efforts around the globe, and even sending open source to Mars (and beyond!). At GitHub, our goal is to create the space you need to do your best work. We’re remote-first and offer competitive pay, generous learning and growth opportunities, and excellent benefits to support you, wherever you are—because we know that people flourish when they can work on their own terms.
Join us, and let’s change the world, together.

Equal Employment Opportunity

GitHub is made up of people from a wide variety of backgrounds and lifestyles. We embrace diversity and invite applications from people of all walks of life. We don't discriminate against employees or applicants based on gender identity or expression, sexual orientation, race, religion, age, national origin, citizenship, disability, pregnancy status, veteran status, or any other differences. Also, if you have a disability, please let us know if there's any way we can make the interview process better for you; we're happy to accommodate!

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