Lead the company's paid acquisition strategy across search, social, and programmatic channels to accelerate user growth. Manage budgets and optimize campaigns through rigorous testing and attribution analysis to maintain efficient unit economics.
The Director of Affiliates will own the affiliate budget and lead the acquisition and growth strategy for a new market launch. This includes managing partner relationships, negotiating commercial agreements, and optimizing performance against KPIs like FTDs and LTV.
The role involves developing and executing the company's marketing strategy to drive user acquisition and retention while scaling operational systems. The lead will manage the marketing team and collaborate with leadership to execute strategic priorities in a remote-first environment.
