The Director of Demand Generation will lead the global strategy and execution of integrated marketing programs to drive pipeline growth and revenue. They will collaborate across departments to align marketing initiatives with sales goals while managing internal teams and external agencies.
Lead the web and campaign content program by developing strategy and executing high-impact assets across blogs, landing pages, and emails. Manage the editorial calendar and optimize content for SEO and conversion to attract and educate audiences on fraud and risk.
The role involves managing full-cycle sales for inbound leads while simultaneously nurturing existing customer relationships to drive retention and growth. You will act as a primary point of contact for inquiries, perform product demonstrations, and maintain accurate records within the CRM.
