Leadster

Lead customer marketing initiatives to evolve communication from onboarding to expansion, focusing on engagement and sustainable growth. Manage HubSpot Service Hub operations, including automation, segmentation, and the creation of strategic customer journeys.

Lead and develop the Customer Success team while structuring customer journeys and scalable playbooks for new products. Focus on reducing churn, increasing base revenue, and optimizing tech-touch strategies using data-driven insights.

Manage and qualify inbound leads via WhatsApp, email, and phone to schedule high-potential meetings for closers. Contribute to the optimization of the commercial playbook and ICP by identifying patterns and objections.