Social Media Manager

About us:

pītusa (pronounced pee-tu-sah) was founded in 2010 with a simple mission: to create high-quality, flattering apparel that evokes happiness. Inspired by global cultures and a "made to chill" philosophy, our brand is female-led and committed to ethical production. From our signature vibrant trims to our luxurious fabrics, pītusa is a celebration of comfort, color, and effortless style.

The Role

We are looking for a highly creative and strategic Social Media Manager to own our digital presence across Instagram, TikTok, Pinterest, and beyond. As a remote member of our team, you will be the voice of pītusa—building our community, telling our ethical production story, and turning followers into lifelong fans.

Key Responsibilities

• Strategy & Planning: Develop and execute a monthly content calendar that aligns with new collection launches, seasonal trends, and brand milestones.
• Content Creation: Produce high-energy, visually stunning content (Reels, TikToks, Carousels, and Stories) that captures the "pītusa aesthetic."
• Community Engagement: Manage daily interactions; respond to DMs/comments with warmth and wit to foster a loyal, inclusive community.
• Influencer & Partnerships: Identify and outreach to "pītusa girls"—influencers and creators who embody our lighthearted, global spirit—to coordinate gifted and paid collaborations.
• Analytics: Track engagement, growth, and conversion metrics to report on what’s working and pivot strategy based on data.
• Brand Consistency: Ensure all copy and visuals are 100% "on-brand"—vibrant, empowering, and effortless.

Who You Are

• A Storyteller: You have 2–4 years of experience managing social media for a fashion, lifestyle, or consumer brand.
• Trend-Obsessed: You live on TikTok and Reels. You know the latest sounds and transitions before they go viral.
• Visually Gifted: You have a sharp eye for aesthetics and are proficient in tools like Canva, CapCut, Adobe Express, or similar editing apps.
• Autonomous: You thrive in a remote environment. You are highly organized, meet deadlines without reminders, and communicate clearly across time zones.
• Culturally Minded: You value ethical production and diverse representation, which are core to our brand DNA.

Compensation $55000 - $65000

Requirements

• Proven track record of growing social media accounts (portfolio or case studies required).
• Excellent written English with a "punchy," engaging tone.
• Experience with social scheduling tools is a plus

Why Join Us?

• Work for a female-led, globally recognized fashion brand.
• 100% remote flexibility.
• Generous clothing allowance (get ready to live in Pima cotton!).
• A creative, supportive, and lighthearted team culture.