The role involves managing email marketing campaigns, social media content, and website updates. Additionally, the associate is responsible for lead research, qualifying leads, and maintaining CRM database hygiene.
Essential Duties and Responsibilities:
- Manage and execute email marketing campaigns and content
- Create, schedule, and manage social media content
- Marketing lead research and lead qualifying
- Maintain and improve marketing database quality and hygiene
- Manage website updates and publish blog content
- Manage inbound lead requests to appropriate parties and data entry into CRM
- Collaborate on additional marketing and business development projects as needed
Work Experience Qualifications:
- 2+ years in a similar Marketing role
- Experience with various social media platforms and content scheduling
- Experience managing CRM data; Salesforce experience strongly preferred
- Familiarity with email marketing platforms (e.g., Pardot, Mailchimp, HubSpot, or similar)
- Previous experience in the pharmaceutical, healthcare, or regulatory industry is a plus
Other Qualifications:
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
- Exceptional written and verbal communication skills
- Strong attention to detail and commitment to accuracy
- Ability to manage multiple projects simultaneously and meet deadlines
- Self-starter mentality with strong time management and organizational skills
Compensation:
- Salary Range: $55,000 – $65,000 annually, commensurate with experience
Benefits:
- Health, Dental, Vision Insurance
- STD, LTD, Life Insurance
- 401(k)
- PTO and Paid Holidays